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The most trusted Email API at global scale. Send and optimize emails with the platform that delivers almost 40% of all B2B and B2C emails worldwide.

Bird email API platform — developer email infrastructure at global scale
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Before Bird

Email challenges holding your business back.

Deliverability crisis

Critical emails lost to spam folders, missing opportunities and frustrating customers.

Scaling limitations

Traditional solutions fail during peak times when delivery is crucial.

Technical overhead

Email infrastructure uses developer resources and poses security risks.
With Bird

The unified email solution that delivers.

Enterprise-grade API

Use one reliable API for email with 99.99% uptime and guaranteed delivery.

Developer-centric design

Save time with intuitive SDKs, documentation, and pre-built integrations.

Future-proof infrastructure

Scale endlessly as our system adapts to ISP changes.

Scale from 100 to billions with ease.

High-performance delivery

Bird email marketing platform with options to select a template or start blank for a new campaign

Auto-scaling technology

Maintain consistent performance whether sending hundreds or billions of messages. Our infrastructure scales automatically to meet demand without any configuration changes.

Email network flowchart representing real-time adjustments of email traffic based on server responses

Adaptive delivery

Our algorithm adjusts email traffic in real-time based on receiving server responses.

Security compliance standards including SOC II, GDPR, ISO 27001, HIPAA, and OAuth

Enterprise security

Quickly implement authentication and notifications with our security features.

Build faster with powerful tools.

Developer ecosystem

Code editor showing HTTP POST request examples in Go, Node, Ruby, Python, Java, and PHP

Comprehensive SDKs

Access complete development kits for Node, PHP, Java, and more popular programming languages.

Multichannel support

Enable communications for transactions, orders, and user engagement across channels.

Pre-built integrations

Connect seamlessly with popular platforms through our library of integration solutions.

Expand your email capabilities

Powerful tools and infrastructure to optimize every aspect of your email program from sending to competitive intelligence.

Centralized email icon surrounded by expanding concentric circles, symbolizing scalable email sending infrastructure

Momentum MTA

Build email infrastructure that fits your needs. Customize and scale email sending with powerful MTA infrastructure tailored to your unique business requirements.

Bar graph comparing Bird performance against competitors across 250,000+ brands

Competitive Tracker

Outperform competitors with market intelligence. Beat competition with intelligence from 250,000+ brands across 100+ industries to benchmark and optimize performance.

Graph displaying email deliverability rate of 99.8% with real-time ISP monitoring

Inbox Tracker

Get more emails delivered to the inbox. Maximize inbox placement with real-time ISP monitoring, reputation insights, and automated deliverability optimization.

Abstract icons symbolizing on-premises email infrastructure control for high-volume senders

Power MTA

Take full control of your email delivery. Control your email infrastructure with on-premises server software designed for high-volume senders requiring complete ownership.

Optimize with data-driven insights.

Advanced analytics

42 unique metrics

Access detailed email performance metrics for deeper understanding of campaign effectiveness.

Real time monitoring

Track bounces, blocks, and delays instantly to make immediate adjustments to your strategy.

Proactive alerts

Receive instant notifications for spam traps or blocklist issues before they impact deliverability.

Bird marketing dashboard displaying delivery rate, open rate, click rate, and performance metrics over time

Power critical communications across your business.

Use cases

Confirm orders instantly

Send order confirmations and updates guaranteed.

Welcome users seamlessly

Welcome users with timely communication.

Send critical alerts

Notify users of key events via inbox messages.

Drive engagement

Deliver campaigns with optimized timing and placement.

Secure accounts instantly

Send security codes to users instantly.

Resolve issues fast

Respond to inquiries with messages that don't get lost.

Protect your data and your customers.

Compliance

SOC II Compliant

SOC II certified security controls and processes.

HIPAA Compliant

Healthcare data privacy regulation compliance.

GDPR Compliant

Global email and privacy regulation compliance.

ISO/IEC 27001:2022 Certified

Internationally recognized information security management standard.

Okta Single Sign-On

Enterprise identity and access management integration.

Bird Security Policies

Comprehensive security policies across all client versions.

Data security

Enterprise-grade protection for your sensitive customer information.

Privacy controls

Maintain full compliance with global email and privacy regulations.

Expert consulting

Access dedicated support from top-tier deliverability specialists.

Trusted by companies that demand results.

See how leading brands use Bird to power their email infrastructure.

Frequently asked questions

The Email API supports millions of emails per hour per account. Adaptive rate limiting automatically adjusts sending speed based on ISP throttling signals. Batch endpoints accept up to 1,000 recipients per request, and the API handles queuing and backpressure internally.

Yes. REST and SMTP are fully interchangeable — both support template rendering, open/click tracking, and delivery metadata. Use REST for maximum programmatic control or SMTP as a drop-in replacement for existing email infrastructure with zero code changes.

The deliverability engine manages IP warm-up schedules, monitors sender reputation across major ISPs, processes feedback loops automatically, and handles bounces and complaints. It adapts sending patterns in real time based on ISP signals to maintain 99.7% average inbox placement.

Yes. The sandbox environment processes email API calls identically to production — including template rendering and webhook delivery — but doesn't actually deliver messages. You can validate payloads, test templates, and verify webhook integration without sending real emails.

Bird's Email API follows standard REST conventions that map closely to SendGrid and Mailgun. Migration typically involves updating API keys, adjusting the send endpoint URL, and mapping field names. SMTP migration is even simpler — update your SMTP host, port, and credentials.