Write personalized SMS templates that fit inside your segment budget.

Draft reusable SMS copy, merge in customer properties, and preview exact character and segment counts before you launch a broadcast. Catch stray emojis, smart quotes, or long customer names that push a 160-character GSM-7 text into a costly multi-segment Unicode message.

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Preview how contact data changes your segment count.

Inserting a customer's first name or local store into a template makes the text personal, but variable lengths and special characters can silently double or triple your per-message carrier cost if they cross a segment boundary.

Lead with your brand and offer

Open with your brand name, state the offer or update clearly, and include a single link and opt-out instruction so the message is immediately recognizable.

Set fallbacks for missing fields

Define default text for optional contact attributes and preview the template against short, long, and blank values so no subscriber receives a broken greeting.

Spot Unicode and multi-segment jumps

Inspect the rendered character encoding after personalization. A single emoji or accented character switches a 160-character GSM-7 segment to a 70-character UCS-2 limit.

Draft and localize variations with AI, then lock the approved version.

Use AI assistance in the workspace to tighten a wordy draft to fit inside one segment, generate alternative hooks for a flash sale, or translate copy for a new market while keeping final approval with your team.

Tighten drafts to fit one segment

Turn a campaign brief into concise SMS options and trim extra words so your announcement, link, and STOP notice stay within 160 characters.

Localize copy for regional markets

Adapt phrasing and language for each destination country, then verify how the translated script affects GSM-7 versus Unicode segment boundaries.

Version and reuse across campaigns

Save approved templates in your workspace so marketing broadcasts and automated workflows reference the same vetted copy instead of pasting raw strings.

Jadikan panjang pesan sebagai keputusan yang terlihat

Kalkulator panjang SMSPaste a draft to inspect character encoding, extended GSM-7 characters, and exact segment boundaries.Panduan batas karakterLearn how 160-character GSM-7, 70-character Unicode, and multipart concatenation headers work.Smart encodingSee how Bird can automatically replace curly quotes and typographic dashes with standard GSM-7 characters.

Pertanyaan tentang template SMS

Apakah personalisasi mengubah jumlah segmen?
Ya. Penghitungan segmen berlaku pada pesan yang sudah dirender untuk setiap penerima. Nama yang lebih panjang atau nilai substitusi lain dapat melampaui batas segmen.
Apakah konten buatan AI terkirim secara otomatis?
Menyusun konten dan mengirim kampanye adalah dua tindakan terpisah. Tinjau draf dan audiens, lalu otorisasi pengiriman melalui alur kerja tim Anda.
Bisakah saya menggunakan konten yang sama di email, WhatsApp, dan SMS?
Gunakan kembali tujuan dan properti pelanggan yang sama, lalu siapkan pesan khusus per kanal. Batas panjang SMS, persyaratan template WhatsApp, dan tata letak email adalah batasan yang berbeda.
Apa itu smart encoding?
Smart encoding mengganti karakter yang didukung dengan padanan GSM-7 jika hal itu memungkinkan seluruh pesan menggunakan GSM-7. Fitur ini bersifat opsional; jika hasilnya tetap memerlukan Unicode, Bird mempertahankan teks asli.

Lanjutkan membangun program SMS Anda

Pemasaran SMSSee how audiences, templates, compliance controls, and broadcasts fit together.SMS APISend transactional OTPs, order alerts, and 100-message batches from your backend.Analitik pengirimanTrack delivery rates, latency, and carrier error codes by country and mobile network.Pustaka sumber daya SMSBrowse integration guides, compliance explainers, and the interactive SMS segment calculator.

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Atur tim dalam workspace, kontrol akses API, dan lacak perubahan melalui log audit.

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