WhatsApp messages now support tags and metadata
The WhatsApp messaging API brings tags and metadata in line with the rest of the platform. When you send a WhatsApp message, you can now attach:
- Tags: structured
{name, value}labels, up to 20 per send, for low-cardinality dimensions likecategoryorexperiment_variant - Metadata: an arbitrary JSON object (up to 2 KB) for your own per-send context, such as internal IDs
Both are echoed back on the message resource and on list results, which also gain a tag query parameter to filter by tag name or an exact name:value pair, matching the filtering already available for email and SMS messages.
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Ontdek de mogelijkheidWhatsAppImplementatiegidsSending WhatsApp messagesBekijk de gidsConnecting WhatsApp to Bird: from buying a number to a live channelGebruik de toolWhatsApp message builder
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