eSIM & mobile connectivity

Launch your own mobile service.

Turn the app your customers already use into the mobile service they use every day. Offer recurring phone plans, travel eSIMs and employee connectivity with Bird, from the first purchase to the next renewal.

Your connectivity business

SERVICE OVERVIEW

A subscriber, connected.

Customer

Alex Morgan

Plan

Everyday mobile

Billed to

Customer account

Installation complete

Powered by Bird
9:41
fieldnotes

Make yourself at home.

eSIM

Your everyday connection.

20 GB

Data, calls & SMS

Example plan

Your number

Bring the number you know

Manage your plan

Usage, billing and help

You’re connected.

Your brand. Powered by Bird.

Illustrative service experience with fictional customers and example allowances.

Built around your business

Put your brand on the connection.

A banking app can become a mobile provider. A travel booking can include the data for the trip. An employee benefit can arrive ready to install. Start with the relationship you already have, then build a service that belongs there.

01 / MOBILE PLANS

Become part of their everyday life.

Bring data, calls and SMS into a subscription under your brand. Let customers keep an eligible number, manage their plan and return to your app for the next renewal.

Build your mobile service
02 / TRAVEL

Be useful from the moment they land.

Offer destination data alongside a booking, membership or travel account. Keep installation instructions, the remaining allowance and the next top-up close to the itinerary.

Explore travel eSIMs
03 / EMPLOYEE CONNECTIVITY

Make the phone plan part of joining the team.

Give employees company-paid connectivity with a clear owner. Connect assignments, work travel and service changes to the way your organization onboards and supports its people.

Connect your workforce
04 / EMBEDDED CONNECTIVITY

Keep the experience inside your product.

Make plan discovery, purchase and self-service feel like part of your app. Carry the same customer account into the connectivity journey, with your brand at the moments that matter.

Design the embedded experience

Explore the experience

The first purchase is just the start.

A mobile service is something people live with. Give them an understandable path through setup, daily use and the next billing period. Follow one subscriber through the experience.

FIELDNOTES / SUBSCRIBER JOURNEY

Example

A plan they can understand before they buy.

Alex chooses a mobile plan inside the app. Coverage, allowance, renewal terms and the published price sit together, with device compatibility checked before checkout.

For the subscriber

One account, clear plan terms

For your team

A selected offer tied to an order

Illustrative recurring-plan journey. Available services and changes follow the selected offer.

Connected with Bird

The connection and the conversation, together.

Your customer needs an installation link, a timely renewal reminder or help getting online. Build those moments with Bird’s email, messaging and support products alongside your connectivity service.

Choose the right channel for the moment. Keep private setup details behind an authenticated link, respect communication preferences and give a support agent the service context when a person needs to step in.

EMAIL / AFTER PURCHASE

Your mobile plan is ready to set up.

Open your account for private installation instructions and the steps for your phone.

MESSAGE / BEFORE RENEWAL

Your next month is coming up.

Review your plan and payment details in your account before renewal.

SUPPORT / WHEN THEY NEED HELP

Let’s get your data working.

We can see the plan you purchased. Open device setup and we’ll help with the next step.

Example customer communications. Delivery follows the selected channel and customer permissions.

Behind the experience

Build the service behind the screen.

Connect the commercial offer to the actual service. Give developers a clear integration model and give your operations team the context to support what customers buy.

The right coverage for the customer

Match the home market or itinerary to a specific offer. Keep the included networks, services, validity and device requirements visible before purchase.

Explore coverage and networks
Check device requirements

An API for the whole journey

Connect catalog, quotes, orders, profiles and top-ups to your application. Preserve the original order through an interrupted request so recovery starts with the result already recorded.

Explore the eSIM API

A guided start on the device

Help the customer install privately, select the correct line and confirm the service they bought. For an existing number, make the porting requirements and progress easy to follow.

See the installation journey
Explore number porting

Useful visibility after activation

Show reported usage with its freshness, offer compatible top-ups and follow payment or service issues from the same history. Give customers a next step they can understand.

Explore usage and top-ups
See connectivity operations

From idea to first connection

Start with a service your customers need.

Bring your first market, the people you want to connect and the place the offer belongs in your product. Work through the plan and integration with Bird, then follow one customer from purchase to first use.

Talk through your mobile service

YOUR FIRST CONNECTIVITY OFFER

01

Define the offer

Choose recurring mobile, travel data or employee connectivity. Review markets, service requirements and published commercial terms.

02

Build the customer journey

Connect identity, plan selection, checkout and installation. Decide where subscribers manage their service and get help.

03

Follow the first connection

Use an intended device, confirm the purchased service and exercise the support path before expanding the offer.

Read the getting-started guide

Questions about Bird eSIM

What can we build with Bird eSIM?
Offer travel data, recurring mobile plans or employee connectivity. Connect the offer, purchase, installation and ongoing service in a customer journey your business can operate.
Is an eSIM the same as a mobile plan?
An eSIM is the digital profile used by the device. A package or subscription defines the service: its coverage, allowance, included calls and messages, validity and price.
Does every offer work in every country?
Coverage and service capabilities belong to the selected offer. Review the included destinations and network terms rather than relying on a global label.
Can we offer our own branded experience?
Define an embedded API or branded hosted journey around your customers and commercial model. Connect plan discovery, checkout, installation, management and support.
Can the service include mobile voice, SMS and number porting?
Use a mobile offer that explicitly includes those services and a supported porting path. Do not infer them from a data package or the presence of a reported number.
Should I sign up or contact sales?
Explore the eSIM workspace for a technical evaluation. Speak to a connectivity specialist about your markets, plans, billing model, distribution and employee rollout.

Put it into practice.

Continue with the documentation, guides and examples for this topic. Resources are in English.

Get an implementation brief

Make your brand their next mobile provider.

Turn a customer relationship into a mobile service. Build the offer, the experience and the day-to-day operation with Bird.

Start with one channel.
Add the others when you're ready.

A test API key is yours immediately. Production unlocks when you add a payment method and verify a sender.

Using Claude Code, Cursor, or Codex? Copy a setup prompt and your agent installs the Bird CLI and skills for you. Pick yours:

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