SMS marketing that brings customers back.
Run promotional SMS broadcasts, flash sales, restock alerts, and automated marketing journeys for your opted-in audiences. Register 10DLC, toll-free, and alphanumeric senders, handle STOP and HELP replies automatically, preview segment counts before you send, and track carrier delivery and replies.
Text Message · SMS
Today 10:00
Trusted by engineering and product teams
shipping at global scale.
Preview SMS templates and send
test messages with Bird MCP.
Ask your agent to find a template and send a sample. Work with contacts, messages and delivery data through Bird MCP, CLI or API.
Our ceramics are back. Send me the first look.
Bird MCP
sms_templates_get
Foundsms_send
AcceptedHarbor
Sample messageReview before sending the campaign.
Our ceramics are back. Send me the first look.
Bird MCP
sms_templates_get
Foundsms_send
AcceptedHarbor
Sample messageReview before sending the campaign.
Import contacts and group
them into reusable audiences.
Bring contacts, properties and preferences together. Import a list, sync your customer data, and group people by what matters to your campaign.
Contact
Maya Ling
maya@example.com
Audience
Returning customers
1,284 contacts
1,284
Audience membership and permission to send are separate. Respect each person’s channel preferences.
Contact
Maya Ling
maya@example.com
Audience
Returning customers
1,284 contacts
1,284
Audience membership and permission to send are separate. Respect each person’s channel preferences.
Contact
Maya Ling
maya@example.com
Audience
Returning customers
1,284 contacts
1,284
Audience membership and permission to send are separate. Respect each person’s channel preferences.
Check sender, segments, and
opt-out copy before scheduling.
Choose an audience, personalize the message, and set the right sender. Review the final text and its segments before scheduling your campaign.
A first look. For your regulars.
DraftSending settings
Preview for Maya
SMSA first look. For your regulars.
DraftSending settings
Preview for Maya
SMSReady to build?
Trigger SMS follow-ups and
handle customer replies.
Build welcome, back-in-stock and win-back automations around customer behavior. Let people reply, route the conversation, and stop the follow-up when they take action.
Back in stock
Application event
Their favorite is back
Product availability starts the automation.
List preferences
Check their preferences
Reach eligible, opted-in customers by SMS.
Send SMS
Send. Listen. Adapt.
Route replies. Exit the automation after purchase.
Harbor
Back in stock
Application event
Their favorite is back
Product availability starts the automation.
List preferences
Check their preferences
Reach eligible, opted-in customers by SMS.
Send SMS
Send. Listen. Adapt.
Route replies. Exit the automation after purchase.
Harbor
Track carrier delivery, failed
messages, and segment counts.
Follow delivery, failures and segments in Bird. Connect clicks and purchases to your campaign reporting so you can see which messages bring customers back.
Ceramics restock
SentAccepted
10,000
Delivered
9,800
Failed
200
Segments
10,000
- Accepted
- 10,000
- Delivered
- 9,800
- Failed
- 200
Ceramics restock
SentAccepted
10,000
Delivered
9,800
Failed
200
Segments
10,000
- Accepted
- 10,000
- Delivered
- 9,800
- Failed
- 200
One audience. More ways to connect.
Build on the same contacts and automations. Choose the channel that fits your next message.
Email marketing
Give your story room to land. Send personal campaigns with rich designs and automated follow-ups.
WhatsApp marketing
Start with a rich campaign. Turn interest into a conversation with quick replies and product choices.
Apple Messages marketing
Turn discovery into a conversation. Help customers explore products, choose a time and pay in Messages.
Scale without losing control.
Separate production and sandbox traffic into dedicated workspaces, scope API keys to the exact channels each service or agent needs, and track permission changes in the audit log.
Organization
Harbor
Access stays in its workspace.
Production/API keys
Delivery agent
ActiveAlex Lee
Admin
Today · UTC
Audit log
Organization
Harbor
Access stays in its workspace.
Production/API keys
Delivery agent
ActiveAlex Lee
Admin
Today · UTC
Audit log
Organization
Harbor
Access stays in its workspace.
Production/API keys
Delivery agent
ActiveAlex Lee
Admin
Today · UTC
Audit log
Go further.
With SMS API.
Transactional alerts, two-way conversations, and global sender compliance in one place.
Sending API
Send order updates, reminders, and alerts with real-time carrier delivery receipts.
Numbers
Text from your brand name, local numbers, toll-free numbers, or short codes.
Destinations
Check country rules, supported sender types, and registration requirements before launching.
Two-way messaging
Receive customer replies and let people confirm, reschedule, or ask for help by text.
Routing
Deliver messages reliably across global mobile networks with direct carrier connections.
Marketing
Send promotions, product drops, and announcements to opted-in customer segments.
Templates
Personalize reusable templates and preview character and segment counts before sending.
Compliance
Automate STOP opt-outs and keep country registrations organized in one workspace.
10DLC registration
Register your US brand and campaigns to protect throughput and avoid carrier filtering.
SMS marketing, explained.
Can I bring my existing contacts?
Yes. Import contacts and their properties, then organize them into audiences. Keep additions, removals and channel preferences in sync with your CRM or customer data source.
Can I schedule broadcasts and automate follow-ups?
Use broadcasts for a planned campaign to an audience. Use automations for messages triggered by customer behavior, with conditions and exit rules that reflect what the customer does next.
How do SMS segments affect a campaign?
The final text, its encoding and its length determine the segment count. Personalization can change that count for each recipient. Preview representative messages, including links and opt-out text, before sending.
Can customers reply to a marketing SMS?
Yes, when you use a reply-capable number supported for the destination. Brand-name alphanumeric senders are generally one-way. Route replies to your workflow or team and apply opt-outs before later sends.
Does SMS reporting include open rates?
SMS has delivery receipts, not an open-rate signal. Track delivery and failures in Bird, then use your connected link and purchase data to measure the action you wanted the campaign to produce.
Start with one channel and expand as you grow.
Add new channels, verification, and connectivity in the same workspace, using the same API keys, webhooks, and SDKs.
Deliver transactional emails, run campaigns, and handle replies.
SMS
Send global text alerts, campaigns, and two-way replies.
Send approved templates, rich media, and two-way support chats.
Apple Messages
Support customers, schedule appointments, and take Apple Pay in Messages.
Voice
Place programmable calls, run IVR menus, and connect SIP trunks.
Verify
Confirm signups and logins with OTPs and automatic channel fallback.
Lookup
Validate phone numbers and emails before you pay to send.
Mailbox
Provision dedicated email inboxes for AI agents and workflows.
eSIM
Issue travel data plans and mobile connectivity in your app.
Realtime
Stream live updates, chat, and presence over managed WebSockets.