Monthly targeted contacts.

SMS rates for existing Bird Engagement Platform plans. Message usage and carrier fees are charged separately.

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Monthly targeted contacts pricing is available only on the Bird Engagement Platform. You can send SMS over the new API at pay-as-you-go segment rates without a monthly plan. See pay-as-you-go SMS pricing

CountryLocalMobileOne-wayOne-way localShort codeToll-free
Afghanistan––$0.2525*–––
Albania––$0.08665*–––
Algeria––$0.17342*–––
American Samoa$0.00031*–$0.02444*–$0.00090*$0.00147*
Andorra––$0.06292*–––
Angola––$0.06329*–––
Anguilla––$0.14875*–––
Antigua & Barbuda––$0.13286*–––
Argentina––$0.05858*–––
Armenia––$0.1367*–––
Aruba––$0.08956*–––
Australia–$0.01055*$0.01103*–––
Austria––$0.01833*–––
Azerbaijan––$0.12951*–––
Bahamas––$0.02652*–––
Bahrain––$0.02469*–––
Bangladesh––$0.27175*–––
Barbados––$0.17705*–––
Belarus––$0.14039*–––
Belgium–$0.05525*$0.04467*–––
Belize––$0.12707*–––
Benin–$0.19857*$0.19857*–––
Bermuda––$0.20944*–––
Bhutan––$0.24388*–––
Bolivia––$0.11656*–––
Bosnia & Herzegovina––$0.17619*–––
Botswana––$0.06246*–––
Brazil–$0.00917*$0.00917*–––
British Virgin Islands––$0.12646*–––
Brunei––$0.03679*–––
Bulgaria––$0.09506*–––
Burkina Faso––$0.12121*–––
Burundi––$0.32954*–––
Cambodia––$0.23124*–––
Cameroon––$0.19368*–––
Canada$0.00031*–––$0.0079*$0.0019*
Cape Verde––$0.09849*–––
Cayman Islands––$0.16833*–––
Central African Republic––$0.21664*–––
Chad––$0.20823*–––
Chile––$0.00263*–––
China––$0.00613*–––
Colombia––$0.00109*–––
Comoros––$0.24719*–––
Congo - Brazzaville––$0.20684*–––
Congo - Kinshasa––$0.136*–––
Cook Islands––$0.06476*–––
Costa Rica––$0.0387*–––
Côte d’Ivoire–$0.23816*$0.23816*–––
Croatia––$0.0727*–––
Cuba––$0.05364*–––
Curaçao––$0.13007*–––
Cyprus––$0.00983*–––
Czechia–$0.04353*$0.04314*–––
Denmark–$0.03592*$0.03592*–––
Djibouti––$0.09103*–––
Dominica––$0.18687*–––
Dominican Republic––$0.04162*–––
Ecuador––$0.14708*–––
Egypt––$0.21769*–––
El Salvador––$0.13571*–––
Equatorial Guinea––$0.13576*–––
Eritrea––$0.05132*–––
Estonia–$0.02542*$0.02542*–––
Eswatini––$0.11839*–––
Ethiopia––$0.23106*–––
Falkland Islands––$0.0672*–––
Faroe Islands––$0.01614*–––
Fiji––$0.13245*–––
Finland–$0.05621*$0.05621*–––
France–$0.0374*$0.0374*–––
French Guiana––$0.12045*–––
French Polynesia––$0.06354*–––
Gabon––$0.19244*–––
Gambia––$0.15028*–––
Georgia––$0.09335*–––
Germany–$0.07002*$0.07002*–––
Ghana–$0.20783*$0.20783*–––
Gibraltar––$0.05132*–––
Greece––$0.03408*–––
Greenland––$0.01748*–––
Grenada––$0.17762*–––
Guam$0.00031*–––$0.00090*$0.00147*
Guatemala––$0.15925*–––
Guinea–$0.1983*$0.1983*–––
Guinea-Bissau––$0.20708*–––
Guyana––$0.16712*–––
Haiti––$0.20196*–––
Honduras––$0.17877*–––
Hong Kong SAR China–$0.04314*$0.04314*–––
Hungary––$0.03713*–––
Iceland––$0.05296*–––
India––$0.04765*$0.00144*$0.047*–
Indonesia––$0.29567*$0.02899*––
Iran––$0.20275*–––
Iraq––$0.29703*–––
Ireland–$0.0426*$0.0426*–––
Israel–$0.1542*$0.1542*–––
Italy–$0.0308*$0.0308*–––
Jamaica––$0.17838*–––
Japan––$0.0347*–––
Jordan––$0.21436*–––
Kazakhstan––$0.22982*–––
Kenya––$0.13792*–––
Kiribati––$0.01222*–––
Kosovo––$0.15126*–––
Kuwait––$0.22554*–––
Kyrgyzstan––$0.23666*–––
Laos––$0.26578*–––
Latvia––$0.03715*–––
Lebanon––$0.22433*–––
Lesotho––$0.07258*–––
Liberia–$0.18774*$0.18774*–––
Libya––$0.27997*–––
Liechtenstein––$0.01943*–––
Lithuania––$0.0308*–––
Luxembourg––$0.04729*–––
Macao SAR China––$0.01332*–––
Madagascar––$0.31846*–––
Malawi––$0.19876*–––
Malaysia––$0.20358*$0.020*––
Maldives––$0.20526*–––
Mali––$0.20037*–––
Malta––$0.03864*–––
Marshall Islands––$0.03666*–––
Martinique––$0.12045*–––
Mauritania––$0.16336*–––
Mauritius––$0.10142*–––
Mexico––$0.08388*$0.00863*––
Micronesia––$0.03666*–––
Moldova––$0.0774*–––
Monaco––$0.16861*–––
Mongolia––$0.21207*–––
Montenegro––$0.1179*–––
Montserrat––$0.14398*–––
Morocco––$0.15066*–––
Mozambique––$0.14767*–––
Myanmar (Burma)––$0.25558*–––
Namibia––$0.02444*–––
Nauru––$0.15231*–––
Nepal––$0.18117*–––
Netherlands–$0.06363*$0.06363*–––
New Caledonia––$0.05621*–––
New Zealand––––$0.03924*–
Nicaragua––$0.10899*–––
Niger––$0.21126*–––
Nigeria––$0.21762*–––
North Macedonia––$0.06742*–––
Northern Mariana Islands$0.00031*–––$0.00090*$0.00147*
Norway––$0.03941*–––
Oman––$0.10899*–––
Pakistan––$0.29835*–––
Palau––$0.09346*–––
Palestinian Territories––$0.22221*–––
Panama––$0.09734*–––
Papua New Guinea––$0.14957*–––
Paraguay––$0.06431*–––
Peru––$0.13697*–––
Philippines–$0.00893*$0.15435*$0.00342*––
Poland–$0.01516*$0.01516*–––
Portugal–$0.01344*$0.01344*–––
Puerto Rico$0.00031*–$0.0052*–$0.00090*$0.00147*
Qatar––$0.14532*–––
Réunion––$0.05173*–––
Romania––$0.03092*–––
Russia––$0.27711*–––
Rwanda––$0.20611*–––
Samoa––$0.20601*–––
San Marino––$0.07575*–––
São Tomé & Príncipe––$0.03663*–––
Saudi Arabia––$0.10778*–––
Senegal––$0.24741*–––
Serbia––$0.20949*–––
Seychelles––$0.13825*–––
Sierra Leone––$0.23457*–––
Singapore–$0.02504*$0.02968*–––
Slovakia–$0.04241*$0.02921*–––
Slovenia––$0.10789*–––
Solomon Islands––$0.11766*–––
Somalia––$0.18133*–––
South Africa–$0.06621*$0.06621*–––
South Korea––$0.00714*–$0.03501*–
South Sudan––$0.15163*–––
Spain––$0.02518*–––
Sri Lanka–$0.27922*$0.27922*–––
St. Helena––$0.07747*–––
St. Kitts & Nevis––$0.15961*–––
St. Lucia––$0.18258*–––
St. Pierre & Miquelon––$0.10618*–––
St. Vincent & Grenadines––$0.13411*–––
Sudan––$0.24301*–––
Suriname––$0.16385*–––
Sweden–$0.03214*$0.03214*–––
Switzerland––$0.05487*–––
Taiwan––$0.02322*–––
Tajikistan––$0.27221*–––
Tanzania––$0.20694*–––
Thailand–$0.00901*$0.00373*–––
Timor-Leste––$0.16888*–––
Togo––$0.24082*–––
Tonga––$0.11295*–––
Trinidad & Tobago––$0.15931*–––
Tunisia––$0.27164*–––
Türkiye–$0.00067*$0.00136*–––
Turkmenistan––$0.20172*–––
Turks & Caicos Islands––$0.13294*–––
Tuvalu––$0.06525*–––
U.S. Virgin Islands$0.00031*–––$0.00090*$0.00147*
Uganda––$0.20551*–––
Ukraine––$0.11167*–––
United Arab Emirates––$0.0719*$0.014*––
United Kingdom––$0.03658*–––
United States$0.00031*–––$0.00090*$0.00147*
Uruguay––$0.02957*–––
Uzbekistan––$0.29658*–––
Vanuatu––$0.11271*–––
Venezuela––$0.15398*–––
Vietnam––$0.10856*–––
Yemen––$0.18044*–––
Zambia–$0.22186*$0.22186*–––
Zimbabwe––$0.15014*–––

* Carrier fees apply on top of the rates shown and vary by destination. See SMS carrier fees

Pricing questions

Is this the same as pay-as-you-go SMS pricing?
This page covers the Engagement Platform's monthly targeted contact model. You can send SMS at pay-as-you-go segment rates without a monthly plan; use the pricing model in your agreement.
What should I confirm about a targeted contact?
Check the qualifying activity, counting period and deduplication rules in your Engagement Platform agreement. These determine the contact count used for billing.
Are carrier and registration fees included?
Review the separately listed carrier, registration and number charges alongside your agreement. Do not assume a contact allowance replaces channel fees.
How do I compare this with segment pricing?
Estimate both your targeted contacts and the SMS segments you expect to send. Compare the applicable allowances, extra usage and separate fees under each model.

Put it into practice. Compare SMS pricing models and the charges that apply to your traffic.

Compare usage pricing

Review SMS segment pricing alongside your contact-based agreement.

Review your messaging plan.

Talk to us about your Engagement Platform plan, destinations and message volume.

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