Pricing
Simple pricing for businesses of all sizes
Perfect for exploring
Pay as you go
Start sending instantly with usage-based pricing and no commitments.
What's Included
All channels except Apple Messages
Full Automation Suite
Unlimited usage
Suite of APIs
No branded Bird footer on marketing emails
Rates
Email starts at $1.50 per 1,000
SMS depends on country
WhatsApp starts at $0.005 per msg
+ passthrough costs
Push notification - $0.0005 per notification
RCS starts at $0.005 per msg
+ passthrough costs
Flow invocations start at $0.05 per unit
Recommended for scaling
Monthly Targeted Contacts
Perfect for growing businesses with predictable monthly pricing.
Starting from $45/month
For 3,000 contacts / 30,000 messages
Everything in PAYG, plus
Bird branded footer can be removed from marketing emails
Overage allowed
Lower SMS rates
Rates
Up to 50k monthly targeted contacts
Up to 500k channel msgs included
Excluding passthrough costs
Unlimited Push messages per contact
Built for scale
Enterprise
Get better rates, custom limits, and premium support at scale.
Everything in Bundle, plus
Custom volume pricing
Single Sign-On (SSO)
Multiple workspaces
Dedicated support team
Technical Account Manager (TAM)
SLA guarantees
Apple Messages
Rates
Custom contact and messaging limits
Custom API rates
Custom flow invocation rates
Compare plans
Pay as you go
Enterprise
Full Automation Suite
Analytics
Message and email template studio
CDP
Integrations
Remove bird branded footer from marketing emails
Overage
Push notifications (unlimited messages per contact)
All channels & Features
Custom volume pricing
Single Sign-On (SSO)
Multiple workspaces
Dedicated support team
Technical Account Manager (TAM)
SLA guarantees
Detailed Pay As You Go Pricing
Tiered usage refreshes at the start of each month.
Bird Processing Fees
Base rate
SMS/MMS
Flat rate per segment.
Country-specific pricing
Carrier fees are applied in addition to base rates.
Total cost = Base rate + Carrier fee
Bird Processing Fees
Vendor passthrough fees (vary by country and message type)
Base rate
Push Notifications
Flat rate.
All platforms included (iOS, Android, Web)
per notification
Other Channels
Other channels are priced as follows.
Additional vendor fees may apply.
Base rate
Voice
Pay only for the minutes and interactions you need through our intuitive APIs
Base rate
Numbers
Pay only for the numbers you need through our intuitive APIs.
Numbers
Type
Per month
Flow Invocation Pricing
Applies to all trigger types
(Scheduled, Contact, Connector, API, Webhook, Message, Conversation)
Base rate
