Turn campaign clicks into Apple Messages conversations.
Let shoppers start a thread from your website, Apple Maps, QR codes, or campaign links with their store or product intent already attached. Guide them from first question to booked appointments and Apple Pay purchases using native pickers, forms, and Bird MCP.
Trusted by engineering and product teams
shipping at global scale.
They ask.
Your agent gets to work.
Connect Bird MCP to read the conversation and send a useful next step. Bring rich messages, native choices and customer context into the tools your team already uses.
Turn a moment of interest
into a conversation.
Put a Messages entry point on your website, in your app or alongside a campaign. Carry the customer’s intent into the conversation so the first answer starts in the right place.
Import contacts and group
them into reusable audiences.
Connect the details a customer shares, or link their authenticated account. Use those known contacts and preferences to personalize what happens next.
Ready to build?
Choose. Book. Pay.
Right in Messages.
Use rich product messages, lists, forms and time pickers to make the next step feel familiar. Connect your booking and order systems, then offer Apple Pay when your payment setup is ready.
One conversation.
A thoughtful follow-up.
Build a guided experience around the customer’s intent. Collect the details you need, connect the next action, and bring in your team with the context intact.
See where they start.
Understand what follows.
Read conversation and message activity by business, intent and category. Connect confirmed bookings and orders from your systems to understand the result of each experience.
One audience. More ways to connect.
Build on the same contacts and automations. Choose the channel that fits your next message.
Email marketing
Give your story room to land. Send personal campaigns with rich designs and automated follow-ups.
SMS marketing
Make the moment count. Send timely offers and restock alerts, then keep the replies connected.
WhatsApp marketing
Start with a rich campaign. Turn interest into a conversation with quick replies and product choices.
Scale without losing control.
Separate production and sandbox traffic into dedicated workspaces, scope API keys to the exact channels each service or agent needs, and track permission changes in the audit log.
Go further.
With Apple Messages.
Explore the channel, then connect it to the rest of your marketing.
Registration
Set up your business in Messages.
Entry points
Help customers start a conversation.
Rich messages
Bring products into the conversation.
Forms
Make choices easy with native pickers.
Appointments
Find a time and confirm the booking.
Payments
Let customers pay with Apple Pay.
Authentication
Connect the conversation to an account.
Automations
Connect replies to the next action.
Marketing
Turn campaign interest into conversations.
Apple Messages marketing, explained.
How does a customer start a conversation?
A customer opens your approved business entry point and sends the first message. Entry points can carry an intent that helps your team or agent answer in context. Opening a link alone does not create a conversation.
How does Apple Messages fit into a marketing campaign?
Use your website, app, email or other campaign touchpoints to invite a customer into Messages. Guide their product question, appointment or purchase from there, and use the entry-point context to understand what brought them in.
Can I use contacts, audiences and automations?
Use shared contacts and audiences to plan your wider campaign. Within Apple Messages, use information the customer provides or an authenticated account connection to personalize the conversation. Apple Messages does not automatically reveal a customer’s email address or phone number.
Can customers book and pay in Messages?
Native pickers can collect appointment choices, and Apple Pay can support an in-conversation purchase. Connect your booking or order system, configure the required merchant and payment setup, and confirm only after the underlying action has been recorded.
What is required to get started?
Register your business, complete Apple’s review, configure entry points and routing, and connect the systems your experience needs. Bird provides the messaging, workflow and reporting surfaces to build and operate it.
Start with one channel and expand as you grow.
Add new channels, verification, and connectivity in the same workspace, using the same API keys, webhooks, and SDKs.
Deliver transactional emails, run campaigns, and handle replies.
SMS
Send global text alerts, campaigns, and two-way replies.
Send approved templates, rich media, and two-way support chats.
Apple Messages
Support customers, schedule appointments, and take Apple Pay in Messages.
Voice
Place programmable calls, run IVR menus, and connect SIP trunks.
Verify
Confirm signups and logins with OTPs and automatic channel fallback.
Lookup
Validate phone numbers and emails before you pay to send.
Mailbox
Provision dedicated email inboxes for AI agents and workflows.
eSIM
Issue travel data plans and mobile connectivity in your app.
Realtime
Stream live updates, chat, and presence over managed WebSockets.