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Real-time insights that predict and prove ROI. Unified analytics that forecast customer behavior, monitor campaign performance as it happens, and track every interaction back to revenue.

Bird's Marketing dashboard, featuring real-time insights with graphs and statistics on delivery rates, open rates, and conversion percentages.
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Analytics built for results.

AI-powered insights that turn marketing data into revenue growth.

Cross-Channel Unification

All metrics in one dashboard

Real-Time Monitoring

Optimize campaigns as they run

Predictive Intelligence

See what converts before testing

Revenue Attribution

Every dollar traced to source

Performance Insights

Key metrics at a glance

Journey Analytics

Track every step to conversion

See all your marketing data in one place

Email, SMS, WhatsApp, social media, and web analytics in one dashboard that shows the complete picture of how your campaigns actually work together.

A bar graph illustrates performance over time with a focus on monitoring performance across WhatsApp, SMS, Push, and RCS, highlighting respective metrics.

Complete channel integration

Monitor performance across WhatsApp, email, SMS, social media campaigns, and web interactions within a single platform that connects every customer touchpoint.

Bird's Marketing dashboard with various analytics metrics, such as email delivery rates, conversion rates, and click-through rates, to facilitate unified ROI tracking.

Unified ROI tracking

Combine metrics from all marketing channels to track which interactions actually drive revenue. See how campaigns work together, not just individual channel performance.

Monitor and optimize campaigns in real-time

Track campaign results, deliverability, and customer engagement in real-time. Spot optimization opportunities immediately instead of waiting for post-campaign reports.

Live performance monitoring metrics, including delivery status, bounce rate, click-through rate, and open rate, each with visual bar graphs and percentage changes.

Live performance monitoring

Real-time tracking of delivery status, open rates, click-through rates, and conversion metrics across every campaign and channel. Spot issues and opportunities instantly.

Dashboard depicting analytics data, highlighting delivery rate, alongside open rate, featuring graphs beneath indicating messaging funnel trends and performance over time.

Instant optimization alerts

Comprehensive dashboards surface the most important performance details so you can focus on high-level strategy while catching critical changes instantly.

"With Bird we are able to adapt and run the same process through very heterogeneous markets: from Croatia to Uganda or Kazakhstan."

Efficiency in partner onboarding capacity300%

Predict customer behavior before it happens

AI analyzes purchase history, engagement patterns, and behavioral signals to predict when customers will buy again and what they're most likely to purchase.

Customer behavior analysis with metrics such as average order value, recent purchases, and session engagement scores.

Customer behavior analysis

Use complete funnel history and engagement signals to identify customers most likely to convert and plan campaigns around behavioral patterns.

Various metrics, including average order value, last login, engagement score, recent purchase, and renewal date, highlighting enterprise-level SaaS insights for dynamic audience engagement.

Dynamic audience insights

Create audience segments using store data and interaction history that update based on changing customer behaviors and engagement patterns.

Connect every interaction to revenue

See exactly how each channel, campaign, and journey step contributes to your bottom line with attribution that tracks customers from first touch to final purchase.

Timeline illustrates a customer journey in conversion tracking, highlighting stages such as website visit, email engagement, WhatsApp conversation, and shopping cart addition.

Complete conversion tracking

Track every stage of the customer journey from first interaction to conversion. See where customers engage most, which steps drive action, and where they drop off.

Graphic illustrates the journey from an online shopping cart addition to a revenue increase, a cart reminder, and an upward-trending analytics graph, highlighting the connection between customer interactions and revenue attribution.

Journey-specific revenue attribution

Connect customer interactions directly to revenue with analytics that measure performance across segments, campaigns, and individual journey steps. Optimize based on actual business impact.

Trusted by companies that depend on their data.

See how leading brands use Bird CDP to drive intelligent marketing.

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Integrations

Connect every data source you use.

Pre-built integrations for your entire tech stack.

Connect instantly, no dev work required

Pre-built connectors for every platform in your stack. Start unifying customer data today, not next quarter.

One customer view across everything

Pull data from every system, create complete customer profiles. Your entire tech stack contributing to intelligent marketing.

Security & Compliance

Enterprise data platform built for scale.

Unlimited customer profiles with infrastructure you can trust.

Scale without limits, update in real-time

Process millions of profiles and billions of data points instantly. Customer data syncs across all systems the moment it changes.

Global compliance, enterprise security

SOC 2 Type II certified with GDPR, CCPA, HIPAA compliance. Data residency controls and granular access internationally.

Enterprise-ready APIs for developers who want to build custom experiences.

For teams that need direct programmatic access, Bird also offers comprehensive APIs that power messaging infrastructure for thousands of companies worldwide.

SMS API

Global SMS delivery with <2.5 second delivery for 95% of messages. Local numbers in 140+ countries, with automatic failover.

Learn more

Email API

Own and operate the channels: 40% of world's email and SMS with 99.95% SLA-backed uptime.

Learn more

Voice API

Two-way voice calling with global coverage. Perfect for authentication, notifications, and customer engagement.

WhatsApp Business API

Send rich media messages with AI-optimized timing. Perfect for AI-triggered customer service and personalized engagement.

Specialized tools

PowerMTA for high-volume sending, Momentum MTA for custom control, recipient validation, inbox tracking, and competitive intelligence.