Email marketing that lands in the inbox.
Send newsletters, product announcements, and promotional email campaigns to segmented audiences from the same platform that powers your transactional emails. Manage one-click List-Unsubscribe headers and opt-outs automatically, isolate marketing reputation from password resets, and track inbox placement and engagement.
Trusted by engineering and product teams
shipping at global scale.
Draft and schedule email
broadcasts with Bird MCP.
Ask your agent to find the audience and prepare a broadcast. Review the draft in Bird, then send or schedule it. The same contacts, templates and reports are available through MCP and API.
Import contacts and group
them into reusable audiences.
Bring contacts, properties and preferences together. Import a list, sync your customer data, and group people by what matters to your campaign.
Personalize email templates
with contact properties.
Compose beautiful emails with reusable templates. Bring contact properties into the subject and content, preview the result, and publish the version your campaign will send.
Review your audience and sender
before scheduling the broadcast.
Bring the audience, sender and content together in one broadcast. Preview, review and schedule. Bird applies email preferences and suppressions when preparing the recipients.
Ready to build?
Keep the relationship
moving forward.
Welcome new subscribers, help people return to a cart, and follow up after a purchase. Build automations with delays, conditions and exits around the customer’s next action.
Track delivery, clicks, and
bounces for each broadcast.
See delivery, engagement, bounces and complaints for each broadcast. Inspect recipients and clicked links, then use deliverability and inbox insights to improve the next send.
More of the right emails. Read.
Zillow increased email open rates by 161% in its first month with Bird, using delivery and engagement insights to improve how it reaches customers.
Read the customer storyOne audience. More ways to connect.
Build on the same contacts and automations. Choose the channel that fits your next message.
SMS marketing
Make the moment count. Send timely offers and restock alerts, then keep the replies connected.
WhatsApp marketing
Start with a rich campaign. Turn interest into a conversation with quick replies and product choices.
Apple Messages marketing
Turn discovery into a conversation. Help customers explore products, choose a time and pay in Messages.
Scale without losing control.
Separate production and sandbox traffic into dedicated workspaces, scope API keys to the exact channels each service or agent needs, and track permission changes in the audit log.
Go further.
With Email.
Transactional sending, marketing campaigns, and deliverability tools in one place.
Transactional email
Deliver password resets, receipts, and account alerts that arrive on time.
Email marketing
Send newsletters, product updates, and promotions to your audiences.
Email API
Send, receive, and track email from one platform.
Email automation
Trigger onboarding sequences and follow-ups when customers take action.
Email templates
Build with React Email or publish templates your team can edit anytime.
Contacts & audiences
Group contacts by profile data and keep opt-in preferences in sync.
SMTP relay
Send through Bird from your existing app or mail server by swapping credentials.
Inbound email
Route customer replies and attachments directly into your app or workflows.
Email deliverability
Verify domains, warm up dedicated IPs, and protect your sender reputation.
Email analytics
Track delivery rates, opens, clicks, and the exact reasons behind bounces.
Inbox Insights
See where your emails land across Gmail, Outlook, and Yahoo before sending.
Competitive Insights
Monitor how often competitors send and what subject lines they use.
Email marketing, explained.
Can I bring my contacts and customer data?
Yes. Import contacts and properties, group them into reusable audiences, and synchronize membership with your customer systems. Channel preferences and suppressions remain separate from audience membership.
What is the difference between a broadcast and an automation?
A broadcast sends a campaign to a selected audience, now or at a scheduled time. An automation follows an individual customer through a sequence based on events, conditions and timing.
Can my agent create an email campaign?
Yes. Bird MCP can work with audiences, create and update email broadcasts, and read their results. Ask for a draft first, review its audience, sender and content, then choose when to send.
How does personalization work?
Contact properties fill template variables for each recipient. Preview the content with representative data and publish your template before preparing the broadcast. The broadcast uses its selected template version and language.
What happens to unsubscribed or suppressed addresses?
Bird checks preferences and suppression state while preparing the recipients. People without an eligible email address are filtered out. An audience is not a way to bypass an opt-out.
Start with one channel and expand as you grow.
Add new channels, verification, and connectivity in the same workspace, using the same API keys, webhooks, and SDKs.
Deliver transactional emails, run campaigns, and handle replies.
SMS
Send global text alerts, campaigns, and two-way replies.
Send approved templates, rich media, and two-way support chats.
Apple Messages
Support customers, schedule appointments, and take Apple Pay in Messages.
Voice
Place programmable calls, run IVR menus, and connect SIP trunks.
Verify
Confirm signups and logins with OTPs and automatic channel fallback.
Lookup
Validate phone numbers and emails before you pay to send.
Mailbox
Provision dedicated email inboxes for AI agents and workflows.
eSIM
Issue travel data plans and mobile connectivity in your app.
Realtime
Stream live updates, chat, and presence over managed WebSockets.