Apple Messages for Business
Help customers do more in Messages.
Turn a question into a booking, a purchase or a problem solved. Bird brings native Apple experiences, AI and your team together in the Messages app your customers already use.
From business registration to the conversation after checkout. Build the experience, connect your systems and give customers a useful next step.
The complete Apple Messages journey
Make the next step native
Offer choices, forms, available times and Apple Pay.
Explore native messagesConnect the right help
Give AI and people the context to resolve the request.
Explore AI and serviceKeep the journey going
Continue from a confirmed booking or an updated Wallet pass.
Explore Wallet journeysMore than a place to type
A better way to choose, book and buy.
A customer asking about a product should be able to see it. Someone booking a visit should be able to choose a time. Build the next step into the conversation, with familiar Apple controls and your business behind them.
Make the choices clear.
Show products with rich links and images, narrow a request with quick replies, or let customers choose from a list. Keep the selected item attached to the conversation so the next step starts with the right context.
Build richer conversationsSkip the back-and-forth.
Collect the details for a repair, quote or visit in a short form. Use relevant questions and a review step, then bring the answers into the request your team will work on.
Design a native formGive the conversation somewhere to go.
Offer current appointment times, confirm the booking and let customers keep the visit in Wallet. When plans change, bring them back to the conversation and update the pass with the confirmed details.
Carry the intent through checkout.
Connect a selected product to an order and Apple Pay. Authenticate the customer when account access is needed, use your commerce system for the purchase and return a clear confirmation to Messages.
AI and your team, in the same conversation
Help that remembers how the conversation started.
Give your AI approved knowledge and access to the business actions it can perform. It can clarify a request, find an order or guide a customer through a booking. When a person takes over, the history and collected details are already there.
Connect answers to useful actions
An answer about opening hours can become a studio visit. A question about an order can become a delivery check. Use customer permissions and your connected systems to make the next step useful.
Make the handoff feel like progress
Route the request to the right team with a summary and the relevant record. Pause the assistant while a person owns the conversation, so customers receive a coherent response.
Build the experience behind the message
From one useful task to a service you can run.
Start with the request your customers already make. Connect its decisions, business actions and follow-up in a journey your team can review, publish and improve.
Explore journeys and templatesBring the starting point with you
A message from a store page carries a different intent from a message about an order. Use entry-point context to choose the opening question, location and service team. For an invitation, record the customer’s choice before continuing the conversation.
Reuse the parts that work
Create native message templates and connect the branches around them. Review language variants, preview the customer’s choices and publish a version your team can operate. Continue long-running requests when the customer or a business system responds.
Build a reusable journeyFinish the task in your business systems
Use your booking, commerce and customer platforms to carry out the action. Bird connects the conversation, native interaction and returned result. Developers and coding agents can work from the same integration guidance, with review before publication.
Explore API and agent integrationSee where customers make progress
Connect entry-point cohorts, conversations and completed business outcomes. Find the form customers leave, the booking they cannot finish or the requests that need a person, then improve the step that matters.
Measure the customer journeyA considered launch
Your brand. Your service. Ready for Messages.
Choose the experience you want to offer before opening the channel. Bird brings business registration, native experience design and service operations into one launch plan, from the first test conversation to the team that will handle the next one.
Prepare your business for Apple review
Bring together the business identity, brand assets, customer-facing entry points and service experience. Connect Bird as the messaging provider and test the journey on supported devices before making it public.
See the registration pathScope the service and its cost together
Decide which journeys launch first, which systems they connect to and how AI and people share the work. Use those requirements to review provider fit, migration needs and your Bird commercial proposal.
Apple Messages questions, answered
What is Apple Messages for Business?
Is Apple Business Chat the same product?
Can we send a marketing broadcast to any iPhone number?
How do customers find our business?
Can AI help resolve requests?
Should we create a workspace or talk to a specialist?
Put it into practice.
Continue with the documentation, guides and examples for this topic. Resources are in English.
Let’s build your next customer experience.
Bring us the journey you want to improve. We’ll work through the native experience, connected systems and launch plan with your team.