Data Segmentation
Create audiences that actually convert
AI-powered segmentation that combines behavioral, demographic, and transactional data to build dynamic audience segments that update automatically and drive real business results.

Fortune 500 companies
that depend on Bird
Data Segmentation
Create audiences that actually convert
AI-powered segmentation that combines behavioral, demographic, and transactional data to build dynamic audience segments that update automatically and drive real business results.

Fortune 500 companies
that depend on Bird
Data Segmentation
Create audiences that actually convert
AI-powered segmentation that combines behavioral, demographic, and transactional data to build dynamic audience segments that update automatically and drive real business results.

Segmentation that targets precisely.
Dynamic audiences that update automatically based on customer behavior.
Multi-Dimensional Targeting
Behavior, demographics, transactions
Real-Time Segment Updates
Audiences that adapt instantly
Enterprise-Scale Processing
Massive datasets, instant results
Ultra-Refined Filtering
Precision targeting with any data
Automated Segment Triggers
Campaigns activate automatically
Performance Optimization
Segments that prove ROI
Segmentation that targets precisely.
Dynamic audiences that update automatically based on customer behavior.
Multi-Dimensional Targeting
Behavior, demographics, transactions
Real-Time Segment Updates
Audiences that adapt instantly
Enterprise-Scale Processing
Massive datasets, instant results
Ultra-Refined Filtering
Precision targeting with any data
Automated Segment Triggers
Campaigns activate automatically
Performance Optimization
Segments that prove ROI
Segmentation that targets precisely.
Dynamic audiences that update automatically based on customer behavior.
Multi-Dimensional Targeting
Behavior, demographics, transactions
Real-Time Segment Updates
Audiences that adapt instantly
Enterprise-Scale Processing
Massive datasets, instant results
Ultra-Refined Filtering
Precision targeting with any data
Automated Segment Triggers
Campaigns activate automatically
Performance Optimization
Segments that prove ROI
Build segments using any customer data point
Create precise, dynamic segments using page views, purchases, location data, engagement levels, and any imported or collected customer information for ultra-targeted campaigns.
Build segments using any customer data point
Create precise, dynamic segments using page views, purchases, location data, engagement levels, and any imported or collected customer information for ultra-targeted campaigns.
Build segments using any customer data point
Create precise, dynamic segments using page views, purchases, location data, engagement levels, and any imported or collected customer information for ultra-targeted campaigns.
Discover high-value segments automatically
AI analyzes customer interactions and behaviors to identify valuable audience groups dynamically, combining demographic data with behavioral patterns for segments that drive revenue.
Discover high-value segments automatically
AI analyzes customer interactions and behaviors to identify valuable audience groups dynamically, combining demographic data with behavioral patterns for segments that drive revenue.
Discover high-value segments automatically
AI analyzes customer interactions and behaviors to identify valuable audience groups dynamically, combining demographic data with behavioral patterns for segments that drive revenue.

4x
Faster partner onboarding for some countries
300%
Efficiency in partner onboarding capacity
+11,1%
Increase in sales
“With Bird we are able to adapt and run the same process through very heterogeneous markets: from Croatia to Uganda or Kazakhstan.”
Luis Grau Granada
Global Head of Courier Operations

300%
Efficiency in partner onboarding capacity
B2C
Ecommerce

300%
Efficiency in partner onboarding capacity
B2C
Ecommerce
Trigger campaigns when segments change
Launch automated responses when customers enter or exit segments, delivering perfectly-timed messages that capture attention when customers are most likely to engage.
Trigger campaigns when segments change
Launch automated responses when customers enter or exit segments, delivering perfectly-timed messages that capture attention when customers are most likely to engage.
Trigger campaigns when segments change
Launch automated responses when customers enter or exit segments, delivering perfectly-timed messages that capture attention when customers are most likely to engage.
Monitor segment engagement across channels
Track key metrics for each segment including engagement rates and conversion performance to understand how different customer groups respond to your campaigns.
Monitor segment engagement across channels
Track key metrics for each segment including engagement rates and conversion performance to understand how different customer groups respond to your campaigns.
Monitor segment engagement across channels
Track key metrics for each segment including engagement rates and conversion performance to understand how different customer groups respond to your campaigns.
Businesses using Bird to turn data into revenue
340%
Higher conversion rates with AI-powered cart recovery and personalized recommendations.
Ecommerce solutions
Businesses using Bird to turn data into revenue
340%
Higher conversion rates with AI-powered cart recovery and personalized recommendations.
Ecommerce solutions
Businesses using Bird to turn data into revenue
340%
Higher conversion rates with AI-powered cart recovery and personalized recommendations.
Ecommerce solutions
Trusted by companies that depend on their data.
See how leading brands use Bird CDP to drive intelligent marketing.
Trusted by companies that depend on their data.
See how leading brands use Bird CDP to drive intelligent marketing.
Trusted by companies that depend on their data.
See how leading brands use Bird CDP to drive intelligent marketing.
Fortune 500 companies
that depend on Bird
Fortune 500 companies
that depend on Bird
Connect every data source you use.
Pre-built integrations for your entire tech stack.
Connect instantly, no dev work required
Pre-built connectors for every platform in your stack. Start unifying customer data today, not next quarter.
One customer view across everything
Pull data from every system, create complete customer profiles. Your entire tech stack contributing to intelligent marketing.
Enterprise data platform built for scale.
Unlimited customer profiles with infrastructure you can trust.
Scale without limits, update in real-time
Process millions of profiles and billions of data points instantly. Customer data syncs across all systems the moment it changes.
Global compliance, enterprise security
SOC 2 Type II certified with GDPR, CCPA, HIPAA compliance. Data residency controls and granular access internationally.
Connect every data source you use.
Pre-built integrations for your entire tech stack.
Connect instantly, no dev work required
Pre-built connectors for every platform in your stack. Start unifying customer data today, not next quarter.
One customer view across everything
Pull data from every system, create complete customer profiles. Your entire tech stack contributing to intelligent marketing.
Enterprise data platform built for scale.
Unlimited customer profiles with infrastructure you can trust.
Scale without limits, update in real-time
Process millions of profiles and billions of data points instantly. Customer data syncs across all systems the moment it changes.
Global compliance, enterprise security
SOC 2 Type II certified with GDPR, CCPA, HIPAA compliance. Data residency controls and granular access internationally.
Connect every data source you use.
Pre-built integrations for your entire tech stack.
Connect instantly, no dev work required
Pre-built connectors for every platform in your stack. Start unifying customer data today, not next quarter.
One customer view across everything
Pull data from every system, create complete customer profiles. Your entire tech stack contributing to intelligent marketing.
Enterprise data platform built for scale.
Unlimited customer profiles with infrastructure you can trust.
Scale without limits, update in real-time
Process millions of profiles and billions of data points instantly. Customer data syncs across all systems the moment it changes.
Global compliance, enterprise security
SOC 2 Type II certified with GDPR, CCPA, HIPAA compliance. Data residency controls and granular access internationally.
Development
Enterprise-ready APIs for developers who
want to build custom experiences.
For teams that need direct programmatic access, Bird also offers comprehensive APIs that power messaging infrastructure for thousands of companies worldwide.
Development
Enterprise-ready APIs for developers who
want to build custom experiences.
For teams that need direct programmatic access, Bird also offers comprehensive APIs that power messaging infrastructure for thousands of companies worldwide.
Development
Enterprise-ready APIs for developers who
want to build custom experiences.
For teams that need direct programmatic access, Bird also offers comprehensive APIs that power messaging infrastructure for thousands of companies worldwide.

The complete AI-native platform that scales with your business.
© 2025 Bird

The complete AI-native platform that scales with your business.
© 2025 Bird

The complete AI-native platform that scales with your business.
© 2025 Bird