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How to review RCS performance using logs

Video guide

RCS (Rich Communication Services) logs provide detailed insights into your messaging performance, helping you monitor delivery rates and troubleshoot issues. These logs contain valuable information about message status, delivery times, and any failure reasons, allowing you to optimize your RCS communication strategy.

Watch the tutorial below to learn how to review RCS performance using logs in Bird. 

Regular review of RCS logs helps maintain optimal performance of your rich messaging campaigns and ensures you can quickly identify and address any delivery issues.

Step-by-step guide

Follow the step-by-step guide to learn how to find and leverage RCS logs.

  1. In the main menu navigate to Developer product

  2. Navigate to Channels section in the menu 

  3. Click on RCS Google 

  4. Open Message Logs


Step 2: Understand log data fields

  1. Direction: Indicates whether messages are inbound or outbound

  2. Status: Shows current message state (sent, delivered, read, failed)

  3. Message ID: Unique identifier for each message

  4. From/To: Sender and recipient phone numbers

  5. Type: Message format classification

  6. Created/Updated: Timestamps for message creation and status updates

  7. Tags: Custom labels or categories assigned to messages

  8. Failure Codes: Error identification when message delivery fails

Step 3: Apply basic filters

  1. Use the number filter to focus on specific RCS channels

    • Click on the number dropdown

    • Select the specific number you want to analyze

  2. Adjust the time range to analyze performance over different periods

Step 4: Use advanced filtering options

  1. Look for the advanced filtering section or button

  2. Filter by specific criteria such as:

    • Failure codes

    • Message status

    • Message type

    • Direction

  3. Combine multiple filters for granular analysis

  4. Enable "Live Updates" to see new messages as they occur

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© 2025 Bird