Academy Courses
Marketing Cloud
Build your own journey
Build your own journey
In this lesson, you'll learn the basics of building custom Journeys in Bird. We guide you through selecting and configuring triggers that initiate your Journey, such as checkout started, added to list, added to segment, or date property. You'll learn to set up conditional branches to check for customer subscriptions to SMS, WhatsApp, or email. We'll show you how to add messages for each channel and ensure all customers are appropriately reached. By the end, you'll be ready to publish and run your custom Journey.
Continue Learning
Explore all of our courses and become an engagement and automation expert on Bird.
Sign-up forms
Learn how you can use sign-up forms on your website or Shopify store to collect customer information via WhatsApp, email, or SMS.
Campaigns
Learn to create, manage, and analyze multi-channel marketing campaigns across email, SMS, and WhatsApp.
Journeys
Learn how to create personalized marketing experiences that engage your customers and drive growth.
Audience
Learn to manage contacts, import data, create static lists, and build dynamic segments for effective and up-to-date marketing in Bird.
Deliverability best practices
Learn how to manage and improve email deliverability.
Inbox Setup
Learn the basics of setting up Inbox, including installing channels, managing agents, and organizing teams, to efficiently handle customer inquiries and team responses.
Inbox Automation
Learn how to analyze the performance of your marketing campaigns, channels, and even other competitors.
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