Meta Ads
Meta Ads + Bird. Sync messaging audiences to Meta Ads. Custom Audiences, Conversions API event forwarding, and cross-channel retargeting across Facebook and Instagram.
What you can do
Custom Audiences
Sync Bird contacts as Meta Custom Audiences for targeting
Conversions API
Forward messaging events to Meta CAPI for conversion optimization
Lead ads
Route Meta Lead Ad submissions directly into Bird messaging flows
Click-to-WhatsApp
Track and optimize click-to-WhatsApp ad campaigns
Lookalike Audiences
Build Lookalike Audiences from your best messaging customers
How it works
Connect your Meta Business account via OAuth. Bird syncs audiences and forwards conversion events to Meta's Conversions API. Lead Ad forms are automatically routed into Bird flows.
Use cases
Click-to-message ads
Run click-to-WhatsApp ads with automated conversation flows
Retargeting
Retarget messaging non-responders on Facebook and Instagram
Lead nurturing
Capture Meta Lead Ads and nurture via WhatsApp conversations