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Contentful

Contentful + Bird. CMS-driven messaging at scale. Manage message content in Contentful and deliver it through Bird's channels — no developer deploys needed for copy changes.

What you can do

Dynamic content

Pull Contentful entries into Bird message templates dynamically

Localization

Use Contentful's locale support for multi-language messaging

Rich media

Include Contentful assets (images, videos) in messaging

Content updates

Update message content in Contentful without touching Bird flows

How it works

Connect Contentful with a Content Delivery API token. Bird fetches content entries at message send time, enabling marketers to update messaging copy without developer involvement.

Use cases

Campaign management

Marketing teams manage promotional content in Contentful, delivered via Bird

Localized campaigns

Create once in Contentful, deliver in 30+ languages through Bird