Personalize from contact properties.
A broadcast uses its template’s published version and each recipient’s contact data. Use supported bird.contact placeholders; per-send parameters cannot supply values for an audience campaign.
Send personalized email broadcasts to stored audiences.
Send newsletters and announcements with Bird’s bulk email service. Choose a template and audience, then review before sending or scheduling.
A personal touch.
A wider reach.
Turn contact details into personal messages for the right audience.
Compose with contact context
and schedule with confidence.
Create a broadcast with a verified sender and a saved audience. Personalize, schedule and track it through the dashboard, API, SDKs, CLI or MCP. Use batch sending for a one-off list of separate messages.
Resolve recipients when sending starts.
Audience membership records who is on your list; obtain permission before sending marketing email. Members, addresses, preferences and suppressions determine who can be reached when sending starts. An audience estimate is not a delivery count.
Keep the schedule under your control.
Review before sending now or scheduling up to a year ahead. A scheduled broadcast stays editable until it starts. Canceling skips remaining recipients; messages already on their way cannot be recalled.
Scale without losing control.
Separate production and sandbox traffic into dedicated workspaces, scope API keys to the exact channels each service or agent needs, and track permission changes in the audit log.