AI Tactics for Email, 短信, and WhatsApp Marketing That Actually Work
Unlock AI’s marketing potential with these seven practical tactics for email, 短信, and WhatsApp to personalize and improve your campaigns.
类别
Marketing
Published on
May 30, 2024
To say that AI is widely used in marketing is an understatement. As of August 2023, 87% 的营销专业人员 report using or experimenting with AI. “AI” isn’t just a buzzword anymore; it’s technology we use to transform the way we work. Anyone can tinker with AI, but the real struggle lies in knowing how to implement it effectively.
本指南适合那些不想再听人工智能如何提高工作效率的营销人员。 Instead, you’re looking for actionable AI tactics to improve your email, SMS, and WhatsApp marketing efforts. By embracing these AI-powered strategies, your messages will stand out in a crowded chat inbox, fostering a deeper connection with your audiences at scale.
To say that AI is widely used in marketing is an understatement. As of August 2023, 87% 的营销专业人员 report using or experimenting with AI. “AI” isn’t just a buzzword anymore; it’s technology we use to transform the way we work. Anyone can tinker with AI, but the real struggle lies in knowing how to implement it effectively.
本指南适合那些不想再听人工智能如何提高工作效率的营销人员。 Instead, you’re looking for actionable AI tactics to improve your email, SMS, and WhatsApp marketing efforts. By embracing these AI-powered strategies, your messages will stand out in a crowded chat inbox, fostering a deeper connection with your audiences at scale.
To say that AI is widely used in marketing is an understatement. As of August 2023, 87% 的营销专业人员 report using or experimenting with AI. “AI” isn’t just a buzzword anymore; it’s technology we use to transform the way we work. Anyone can tinker with AI, but the real struggle lies in knowing how to implement it effectively.
本指南适合那些不想再听人工智能如何提高工作效率的营销人员。 Instead, you’re looking for actionable AI tactics to improve your email, SMS, and WhatsApp marketing efforts. By embracing these AI-powered strategies, your messages will stand out in a crowded chat inbox, fostering a deeper connection with your audiences at scale.
7 种易于实施的人工智能营销策略
让我们跳出理论的束缚：以下是一些经过验证的实用策略，可在营销中利用人工智能实现变革性成果。借鉴我们的人工智能技巧和窍门，大幅提高您的电子邮件、短信和 WhatsApp 推广效果。
1.增强文本
While AI often struggles at generating original content from scratch, it excels at refining and improving existing text. AI tools such as Grammarly or 贾斯珀 can learn from your brand voice guidelines, molding text to align with a specific tone that resonates perfectly with your intended audience.
您可以尝试这样的提示："就我的客户支持信息给我反馈，就像您是杰夫-贝索斯（Jeff Bezos）一样"，以帮助将您的信息塑造成采用亚马逊客户支持原则的信息。这种提示可以是更大玩法的一部分，帮助训练人工智能工具，使其符合您偏好的语音语调以及品牌准则。
人工智能驱动的文本改进可以帮助营销人员在其所有通信channels 中保持一致的声音，提供与品牌完美契合的无差错信息。
2.产生新想法
AI is great at getting your creativity unstuck if you feed your LLM of choice the right kind of prompt. Tools like ChatGPT or 双子座 can come up with a host of ideas to use in your marketing campaigns, or at a minimum, give you a place to start. Here are some ways to use AI for idea generation in marketing:
集思广益： Generate a broad range of ideas for email newsletters, social media posts, or ad copy. Remember that is necessary to be super specific with your requests to get good results from AI. Describe who you are, what your desired outcome is, and advise if there are any details you wish to be included. Example: Give me a series of 10 email newsletter ideas for a drip campaign on our new product launch.
创造变化： Create multiple variations of a single marketing message, choosing the best fit based on language and branding. Example: Give me 10 ways to say “Join our newsletter” for different audiences, or, Create different versions of this copy for email, WhatsApp and SMS.
创建产品描述： Find unique and appealing ways to describe your products. Example: Give me several creative product descriptions for a hair detangler, optimized for mobile devices with fewer than 75 characters.
By integrating AI into their creative process, marketers speed up and streamline content creation, while simultaneously uncovering innovative ideas that they may not have thought up themselves.
3.创建（和标准化）图像
Keeping your company’s visual assets consistent with each other and with your company’s branding strategy can be difficult, especially across platforms and channels. 魔术工作室 and similar AI-powered image editing apps make it simple to create and standardize images, from company headshots and blog images, to on-brand WhatsApp visuals and video shorts.
These tools can standardize background colors, poses, and lighting to create high-quality visuals that adhere to brand standards, fostering a cohesive, professional image across all your assets.
对于可能缺乏资源进行大量图片拍摄或与专业设计师合作的企业来说，人工智能工具打开了为数字营销制作一致、符合品牌形象的图片的大门。使用人工智能创建图像非常简单，只需输入您所需的提示（例如，"以现代风格创建一个充满活力、引人注目的背景，使这双运动鞋脱颖而出。）
4.自动化工作流程和过程
AI-powered workflows and process automation can save you significant amounts of time, even if you don’t have any coding or technical expertise. For example, Bird Flows automate complex processes by breaking them down into simple, manageable steps. From customer service interactions to marketing and sales communications, Flows can optimize (and personalize) all kinds of workflows, using AI to understand intent, suggest improvements, and more.
One compelling use case for workflow automation is in-app appointment scheduling. Traditionally, scheduling appointments has involved back-and-forth communication and manual entry into scheduling software at worst, or a pricey investment in a tool like 日历 or Instant Booker from Chili Piper at best. With Bird Flows, this process becomes a simplified, automated WhatsApp conversation, where customers can easily select from available times based on real-time data.
With cumbersome processes automated, customers enjoy more convenience and speed, while businesses benefit from reduced administrative overhead and increased efficiency.
5.分析数据
世界上最优秀的数字营销团队的一举一动都离不开数据的支持，但企业所产生的数据量之大、复杂程度之高，可能会让人应接不暇。这使得提取可操作的洞察力具有挑战性。在这种情况下，人工智能可以介入其中，对海量数据集进行筛选，找出模式并为具体问题提供答案。决策者可以专注于营销战略和执行，而不是陷入数据压缩和工具管理的困境。
假设一家公司在不同的channels 上运行了 450 个不同的营销campaigns ，并希望了解哪些营销最有效。传统上，这种分析需要从多个来源收集数据、清理数据，然后使用统计方法来确定表现最佳的campaigns- 这个过程既耗时又容易出现人为错误。
With AI, however, the company can simply upload a CSV file containing campaign performance data to a custom GPT or a custom application. By asking the AI, "Which 10 campaigns of the 450 listed in this file drove the most customer engagement?", the system can quickly skim the data and provide a ranked list of the top campaigns based on engagement metrics.
6.调整内容，使之与每个渠道完美契合
The key to effective multi-channel marketing lies in adapting your message to fit the unique characteristics and expectations of each platform. For example, the way you speak to various audiences via text and email may not be the same. That’s why savvy marketers often use AI to customize their existing copy for various mediums.
Say you run a car dealership planning a December promotion, offering 10% off leading up to Christmas. You want to engage past customers with personalized WhatsApp messages, and send out an email blast to your broader prospect base.
For WhatsApp, you should keep the tone conversational and personal, as if speaking to a friend, and focus on the short-and-sweet details.
然后，您可以让人工智能工具为电子邮件定制这条信息，这样就会采用更专业的语气，并包含更多细节。
人工智能工具可以获取您的核心信息，并自动调整语气、长度和格式，以适应您的每个营销channels 。这样，您的信息就能在各个平台上保持一致，同时还能直接针对受众在各个渠道上的期望和偏好，最大限度地扩大宣传效果。
7.个性化内容channels
True personalization is more than inserting a customer’s name into an email or SMS message. It requires a deep understanding of customer preferences, behaviors and needs.
AI can engage your customers by generating highly tailored messaging, providing smart recommendations and conversational support—all without your manual intervention. Build and test AI-powered chatbots that deliver a level of personalization and responsiveness that feels genuinely one-on-one.
If you give your AI application of choice past purchase history, previous customer service interactions, geography information, and any other information a customer has provided before, your customers will receive faster, more personalized service—and the manual workload on your team’s shoulders will get lighter.
For example: Imagine a scenario where a customer abandons their cart.
通过访问客户的个人资料，人工智能可以识别出他们在 WhatsApp 上最为活跃，而且贵公司已确认他们选择发送信息。Bird Flow 可以在购物车放弃一天后触发并自动发送 WhatsApp 消息，提供独特的 10% 折扣优惠券代码。这种详细程度的个性化服务可以显著提升客户体验和客户完成销售的可能性。
Achieving this level of personalization isn't just about having the right AI tools; it's also about integrating all of your channels and tools across your entire marketing ecosystem, including email, SMS, and WhatsApp. Using 应用程序接口 and integrations allows for the smooth flow of data between platforms, ensuring that personalization is consistent, accurate, and compliant across all channels. You’ll be able to craft marketing campaigns that not only recognize the same customers across platforms, but also adapt to their evolving preferences and behaviors in real time.
让我们跳出理论的束缚：以下是一些经过验证的实用策略，可在营销中利用人工智能实现变革性成果。借鉴我们的人工智能技巧和窍门，大幅提高您的电子邮件、短信和 WhatsApp 推广效果。
1.增强文本
While AI often struggles at generating original content from scratch, it excels at refining and improving existing text. AI tools such as Grammarly or 贾斯珀 can learn from your brand voice guidelines, molding text to align with a specific tone that resonates perfectly with your intended audience.
您可以尝试这样的提示："就我的客户支持信息给我反馈，就像您是杰夫-贝索斯（Jeff Bezos）一样"，以帮助将您的信息塑造成采用亚马逊客户支持原则的信息。这种提示可以是更大玩法的一部分，帮助训练人工智能工具，使其符合您偏好的语音语调以及品牌准则。
人工智能驱动的文本改进可以帮助营销人员在其所有通信channels 中保持一致的声音，提供与品牌完美契合的无差错信息。
2.产生新想法
AI is great at getting your creativity unstuck if you feed your LLM of choice the right kind of prompt. Tools like ChatGPT or 双子座 can come up with a host of ideas to use in your marketing campaigns, or at a minimum, give you a place to start. Here are some ways to use AI for idea generation in marketing:
集思广益： Generate a broad range of ideas for email newsletters, social media posts, or ad copy. Remember that is necessary to be super specific with your requests to get good results from AI. Describe who you are, what your desired outcome is, and advise if there are any details you wish to be included. Example: Give me a series of 10 email newsletter ideas for a drip campaign on our new product launch.
创造变化： Create multiple variations of a single marketing message, choosing the best fit based on language and branding. Example: Give me 10 ways to say “Join our newsletter” for different audiences, or, Create different versions of this copy for email, WhatsApp and SMS.
创建产品描述： Find unique and appealing ways to describe your products. Example: Give me several creative product descriptions for a hair detangler, optimized for mobile devices with fewer than 75 characters.
By integrating AI into their creative process, marketers speed up and streamline content creation, while simultaneously uncovering innovative ideas that they may not have thought up themselves.
3.创建（和标准化）图像
Keeping your company’s visual assets consistent with each other and with your company’s branding strategy can be difficult, especially across platforms and channels. 魔术工作室 and similar AI-powered image editing apps make it simple to create and standardize images, from company headshots and blog images, to on-brand WhatsApp visuals and video shorts.
These tools can standardize background colors, poses, and lighting to create high-quality visuals that adhere to brand standards, fostering a cohesive, professional image across all your assets.
对于可能缺乏资源进行大量图片拍摄或与专业设计师合作的企业来说，人工智能工具打开了为数字营销制作一致、符合品牌形象的图片的大门。使用人工智能创建图像非常简单，只需输入您所需的提示（例如，"以现代风格创建一个充满活力、引人注目的背景，使这双运动鞋脱颖而出。）
4.自动化工作流程和过程
AI-powered workflows and process automation can save you significant amounts of time, even if you don’t have any coding or technical expertise. For example, Bird Flows automate complex processes by breaking them down into simple, manageable steps. From customer service interactions to marketing and sales communications, Flows can optimize (and personalize) all kinds of workflows, using AI to understand intent, suggest improvements, and more.
One compelling use case for workflow automation is in-app appointment scheduling. Traditionally, scheduling appointments has involved back-and-forth communication and manual entry into scheduling software at worst, or a pricey investment in a tool like 日历 or Instant Booker from Chili Piper at best. With Bird Flows, this process becomes a simplified, automated WhatsApp conversation, where customers can easily select from available times based on real-time data.
With cumbersome processes automated, customers enjoy more convenience and speed, while businesses benefit from reduced administrative overhead and increased efficiency.
5.分析数据
世界上最优秀的数字营销团队的一举一动都离不开数据的支持，但企业所产生的数据量之大、复杂程度之高，可能会让人应接不暇。这使得提取可操作的洞察力具有挑战性。在这种情况下，人工智能可以介入其中，对海量数据集进行筛选，找出模式并为具体问题提供答案。决策者可以专注于营销战略和执行，而不是陷入数据压缩和工具管理的困境。
假设一家公司在不同的channels 上运行了 450 个不同的营销campaigns ，并希望了解哪些营销最有效。传统上，这种分析需要从多个来源收集数据、清理数据，然后使用统计方法来确定表现最佳的campaigns- 这个过程既耗时又容易出现人为错误。
With AI, however, the company can simply upload a CSV file containing campaign performance data to a custom GPT or a custom application. By asking the AI, "Which 10 campaigns of the 450 listed in this file drove the most customer engagement?", the system can quickly skim the data and provide a ranked list of the top campaigns based on engagement metrics.
6.调整内容，使之与每个渠道完美契合
The key to effective multi-channel marketing lies in adapting your message to fit the unique characteristics and expectations of each platform. For example, the way you speak to various audiences via text and email may not be the same. That’s why savvy marketers often use AI to customize their existing copy for various mediums.
Say you run a car dealership planning a December promotion, offering 10% off leading up to Christmas. You want to engage past customers with personalized WhatsApp messages, and send out an email blast to your broader prospect base.
For WhatsApp, you should keep the tone conversational and personal, as if speaking to a friend, and focus on the short-and-sweet details.
然后，您可以让人工智能工具为电子邮件定制这条信息，这样就会采用更专业的语气，并包含更多细节。
人工智能工具可以获取您的核心信息，并自动调整语气、长度和格式，以适应您的每个营销channels 。这样，您的信息就能在各个平台上保持一致，同时还能直接针对受众在各个渠道上的期望和偏好，最大限度地扩大宣传效果。
7.个性化内容channels
True personalization is more than inserting a customer’s name into an email or SMS message. It requires a deep understanding of customer preferences, behaviors and needs.
AI can engage your customers by generating highly tailored messaging, providing smart recommendations and conversational support—all without your manual intervention. Build and test AI-powered chatbots that deliver a level of personalization and responsiveness that feels genuinely one-on-one.
If you give your AI application of choice past purchase history, previous customer service interactions, geography information, and any other information a customer has provided before, your customers will receive faster, more personalized service—and the manual workload on your team’s shoulders will get lighter.
For example: Imagine a scenario where a customer abandons their cart.
通过访问客户的个人资料，人工智能可以识别出他们在 WhatsApp 上最为活跃，而且贵公司已确认他们选择发送信息。Bird Flow 可以在购物车放弃一天后触发并自动发送 WhatsApp 消息，提供独特的 10% 折扣优惠券代码。这种详细程度的个性化服务可以显著提升客户体验和客户完成销售的可能性。
Achieving this level of personalization isn't just about having the right AI tools; it's also about integrating all of your channels and tools across your entire marketing ecosystem, including email, SMS, and WhatsApp. Using 应用程序接口 and integrations allows for the smooth flow of data between platforms, ensuring that personalization is consistent, accurate, and compliant across all channels. You’ll be able to craft marketing campaigns that not only recognize the same customers across platforms, but also adapt to their evolving preferences and behaviors in real time.
让我们跳出理论的束缚：以下是一些经过验证的实用策略，可在营销中利用人工智能实现变革性成果。借鉴我们的人工智能技巧和窍门，大幅提高您的电子邮件、短信和 WhatsApp 推广效果。
1.增强文本
While AI often struggles at generating original content from scratch, it excels at refining and improving existing text. AI tools such as Grammarly or 贾斯珀 can learn from your brand voice guidelines, molding text to align with a specific tone that resonates perfectly with your intended audience.
您可以尝试这样的提示："就我的客户支持信息给我反馈，就像您是杰夫-贝索斯（Jeff Bezos）一样"，以帮助将您的信息塑造成采用亚马逊客户支持原则的信息。这种提示可以是更大玩法的一部分，帮助训练人工智能工具，使其符合您偏好的语音语调以及品牌准则。
人工智能驱动的文本改进可以帮助营销人员在其所有通信channels 中保持一致的声音，提供与品牌完美契合的无差错信息。
2.产生新想法
AI is great at getting your creativity unstuck if you feed your LLM of choice the right kind of prompt. Tools like ChatGPT or 双子座 can come up with a host of ideas to use in your marketing campaigns, or at a minimum, give you a place to start. Here are some ways to use AI for idea generation in marketing:
集思广益： Generate a broad range of ideas for email newsletters, social media posts, or ad copy. Remember that is necessary to be super specific with your requests to get good results from AI. Describe who you are, what your desired outcome is, and advise if there are any details you wish to be included. Example: Give me a series of 10 email newsletter ideas for a drip campaign on our new product launch.
创造变化： Create multiple variations of a single marketing message, choosing the best fit based on language and branding. Example: Give me 10 ways to say “Join our newsletter” for different audiences, or, Create different versions of this copy for email, WhatsApp and SMS.
创建产品描述： Find unique and appealing ways to describe your products. Example: Give me several creative product descriptions for a hair detangler, optimized for mobile devices with fewer than 75 characters.
By integrating AI into their creative process, marketers speed up and streamline content creation, while simultaneously uncovering innovative ideas that they may not have thought up themselves.
3.创建（和标准化）图像
Keeping your company’s visual assets consistent with each other and with your company’s branding strategy can be difficult, especially across platforms and channels. 魔术工作室 and similar AI-powered image editing apps make it simple to create and standardize images, from company headshots and blog images, to on-brand WhatsApp visuals and video shorts.
These tools can standardize background colors, poses, and lighting to create high-quality visuals that adhere to brand standards, fostering a cohesive, professional image across all your assets.
对于可能缺乏资源进行大量图片拍摄或与专业设计师合作的企业来说，人工智能工具打开了为数字营销制作一致、符合品牌形象的图片的大门。使用人工智能创建图像非常简单，只需输入您所需的提示（例如，"以现代风格创建一个充满活力、引人注目的背景，使这双运动鞋脱颖而出。）
4.自动化工作流程和过程
AI-powered workflows and process automation can save you significant amounts of time, even if you don’t have any coding or technical expertise. For example, Bird Flows automate complex processes by breaking them down into simple, manageable steps. From customer service interactions to marketing and sales communications, Flows can optimize (and personalize) all kinds of workflows, using AI to understand intent, suggest improvements, and more.
One compelling use case for workflow automation is in-app appointment scheduling. Traditionally, scheduling appointments has involved back-and-forth communication and manual entry into scheduling software at worst, or a pricey investment in a tool like 日历 or Instant Booker from Chili Piper at best. With Bird Flows, this process becomes a simplified, automated WhatsApp conversation, where customers can easily select from available times based on real-time data.
With cumbersome processes automated, customers enjoy more convenience and speed, while businesses benefit from reduced administrative overhead and increased efficiency.
5.分析数据
世界上最优秀的数字营销团队的一举一动都离不开数据的支持，但企业所产生的数据量之大、复杂程度之高，可能会让人应接不暇。这使得提取可操作的洞察力具有挑战性。在这种情况下，人工智能可以介入其中，对海量数据集进行筛选，找出模式并为具体问题提供答案。决策者可以专注于营销战略和执行，而不是陷入数据压缩和工具管理的困境。
假设一家公司在不同的channels 上运行了 450 个不同的营销campaigns ，并希望了解哪些营销最有效。传统上，这种分析需要从多个来源收集数据、清理数据，然后使用统计方法来确定表现最佳的campaigns- 这个过程既耗时又容易出现人为错误。
With AI, however, the company can simply upload a CSV file containing campaign performance data to a custom GPT or a custom application. By asking the AI, "Which 10 campaigns of the 450 listed in this file drove the most customer engagement?", the system can quickly skim the data and provide a ranked list of the top campaigns based on engagement metrics.
6.调整内容，使之与每个渠道完美契合
The key to effective multi-channel marketing lies in adapting your message to fit the unique characteristics and expectations of each platform. For example, the way you speak to various audiences via text and email may not be the same. That’s why savvy marketers often use AI to customize their existing copy for various mediums.
Say you run a car dealership planning a December promotion, offering 10% off leading up to Christmas. You want to engage past customers with personalized WhatsApp messages, and send out an email blast to your broader prospect base.
For WhatsApp, you should keep the tone conversational and personal, as if speaking to a friend, and focus on the short-and-sweet details.
然后，您可以让人工智能工具为电子邮件定制这条信息，这样就会采用更专业的语气，并包含更多细节。
人工智能工具可以获取您的核心信息，并自动调整语气、长度和格式，以适应您的每个营销channels 。这样，您的信息就能在各个平台上保持一致，同时还能直接针对受众在各个渠道上的期望和偏好，最大限度地扩大宣传效果。
7.个性化内容channels
True personalization is more than inserting a customer’s name into an email or SMS message. It requires a deep understanding of customer preferences, behaviors and needs.
AI can engage your customers by generating highly tailored messaging, providing smart recommendations and conversational support—all without your manual intervention. Build and test AI-powered chatbots that deliver a level of personalization and responsiveness that feels genuinely one-on-one.
If you give your AI application of choice past purchase history, previous customer service interactions, geography information, and any other information a customer has provided before, your customers will receive faster, more personalized service—and the manual workload on your team’s shoulders will get lighter.
For example: Imagine a scenario where a customer abandons their cart.
通过访问客户的个人资料，人工智能可以识别出他们在 WhatsApp 上最为活跃，而且贵公司已确认他们选择发送信息。Bird Flow 可以在购物车放弃一天后触发并自动发送 WhatsApp 消息，提供独特的 10% 折扣优惠券代码。这种详细程度的个性化服务可以显著提升客户体验和客户完成销售的可能性。
Achieving this level of personalization isn't just about having the right AI tools; it's also about integrating all of your channels and tools across your entire marketing ecosystem, including email, SMS, and WhatsApp. Using 应用程序接口 and integrations allows for the smooth flow of data between platforms, ensuring that personalization is consistent, accurate, and compliant across all channels. You’ll be able to craft marketing campaigns that not only recognize the same customers across platforms, but also adapt to their evolving preferences and behaviors in real time.
开始使用这些策略，否则就有可能落后
As AI continues to evolve, staying still and doing nothing is akin to moving backward. AI is rapidly transforming the way digital marketers work, meaning they need to adopt AI best practices—or risk falling behind.
不采用人工智能的风险
失去竞争优势: Competitors who use AI for personalization and automation will offer superior customer experiences.
效率低下： Manual processes that could otherwise be automated eat up your valuable time and resources.
参与度降低： Lack of personalization at scale spells out less relevance to your customers, leading to lower engagement rates.
错过的洞察力： Uncover patterns and insights that humans might overlook as missed opportunities.
采用人工智能的好处
增强个性化： Deliver tailored, customized content, offers and interactions, improving customer engagement and conversion rates. Process and analyze customer feedback across channels, providing deeper insight into customer preferences and behaviors.
提高效率： Automate routine tasks and free up your team to focus on more strategic endeavors. For example, use 虚拟人工智能chatbots to handle customer support questions or to enable people to easily book an appointment.
数据驱动决策： Ground your marketing strategies in data, leading to more informed decisions and better outcomes.
可扩展性： Streamline operations within your business, handling increased volumes of data and customer interactions without compromising performance.
As AI continues to evolve, staying still and doing nothing is akin to moving backward. AI is rapidly transforming the way digital marketers work, meaning they need to adopt AI best practices—or risk falling behind.
不采用人工智能的风险
失去竞争优势: Competitors who use AI for personalization and automation will offer superior customer experiences.
效率低下： Manual processes that could otherwise be automated eat up your valuable time and resources.
参与度降低： Lack of personalization at scale spells out less relevance to your customers, leading to lower engagement rates.
错过的洞察力： Uncover patterns and insights that humans might overlook as missed opportunities.
采用人工智能的好处
增强个性化： Deliver tailored, customized content, offers and interactions, improving customer engagement and conversion rates. Process and analyze customer feedback across channels, providing deeper insight into customer preferences and behaviors.
提高效率： Automate routine tasks and free up your team to focus on more strategic endeavors. For example, use 虚拟人工智能chatbots to handle customer support questions or to enable people to easily book an appointment.
数据驱动决策： Ground your marketing strategies in data, leading to more informed decisions and better outcomes.
可扩展性： Streamline operations within your business, handling increased volumes of data and customer interactions without compromising performance.
As AI continues to evolve, staying still and doing nothing is akin to moving backward. AI is rapidly transforming the way digital marketers work, meaning they need to adopt AI best practices—or risk falling behind.
不采用人工智能的风险
失去竞争优势: Competitors who use AI for personalization and automation will offer superior customer experiences.
效率低下： Manual processes that could otherwise be automated eat up your valuable time and resources.
参与度降低： Lack of personalization at scale spells out less relevance to your customers, leading to lower engagement rates.
错过的洞察力： Uncover patterns and insights that humans might overlook as missed opportunities.
采用人工智能的好处
增强个性化： Deliver tailored, customized content, offers and interactions, improving customer engagement and conversion rates. Process and analyze customer feedback across channels, providing deeper insight into customer preferences and behaviors.
提高效率： Automate routine tasks and free up your team to focus on more strategic endeavors. For example, use 虚拟人工智能chatbots to handle customer support questions or to enable people to easily book an appointment.
数据驱动决策： Ground your marketing strategies in data, leading to more informed decisions and better outcomes.
可扩展性： Streamline operations within your business, handling increased volumes of data and customer interactions without compromising performance.
人工智能是规模化、个性化通信的未来
千篇一律的营销时代已经过去。今天的消费者期待更多。人工智能是开启新一轮参与的关键，让品牌能够在每一个接触点上以有意义的方式与个人建立联系。
Whether it's through personalized content creation, supercharged data analysis, or seamless integration across channels, AI technologies like Bird Flows are at the forefront, empowering businesses to engage their audiences more effectively. Also, be assured that Bird works with OpenAI, Gemini, or any other AI tool that you would like to plug in.
准备好转变并个性化您的营销传播方式了吗？
获得来自Bird and see firsthand how AI can elevate any marketing strategy, streamline operations, and deepen connections with customers.
千篇一律的营销时代已经过去。今天的消费者期待更多。人工智能是开启新一轮参与的关键，让品牌能够在每一个接触点上以有意义的方式与个人建立联系。
Whether it's through personalized content creation, supercharged data analysis, or seamless integration across channels, AI technologies like Bird Flows are at the forefront, empowering businesses to engage their audiences more effectively. Also, be assured that Bird works with OpenAI, Gemini, or any other AI tool that you would like to plug in.
准备好转变并个性化您的营销传播方式了吗？
获得来自Bird and see firsthand how AI can elevate any marketing strategy, streamline operations, and deepen connections with customers.
千篇一律的营销时代已经过去。今天的消费者期待更多。人工智能是开启新一轮参与的关键，让品牌能够在每一个接触点上以有意义的方式与个人建立联系。
Whether it's through personalized content creation, supercharged data analysis, or seamless integration across channels, AI technologies like Bird Flows are at the forefront, empowering businesses to engage their audiences more effectively. Also, be assured that Bird works with OpenAI, Gemini, or any other AI tool that you would like to plug in.
准备好转变并个性化您的营销传播方式了吗？
获得来自Bird and see firsthand how AI can elevate any marketing strategy, streamline operations, and deepen connections with customers.
AI-first 营销、服务和支付 CRM
点击 "查看Bird"，即表示您同意Bird 的规定。
AI-first 营销、服务和支付 CRM
点击 "查看Bird"，即表示您同意Bird 的规定。
Next generation CRM for Marketing, Sales and Pay
© 2024Bird 。保留所有权利。
Made with <3 in Amsterdam
隐私 settings
面向营销、销售和支付的下一代 CRM
© 2024Bird 。保留所有权利。
Made with <3 in Amsterdam
隐私设置
面向营销、销售和支付的下一代 CRM
© 2024Bird 。保留所有权利。
Made with <3 in Amsterdam
隐私设置