Email Plans for every business

Inbox Tracker

Competitive Tracker

SFMC

Taxi

Email Deliverability Services

Email On Prem Add-on

Deliverability Products

Annual Term

Strategy Basics

Includes:

  • Dedicated Deliverability Strategist

  • Coverage on 2 sending domains

  • Review of email infrastructure

  • Deliverability best practice guidance

  • 1x planning session: To help identify current pain points and prioritize areas of focus for the engagement

  • 1 x 30-minute monthly meeting during business hours to discuss deliverability items/issues and formulate resolution plans, review all findings and recommendations, answer questions, and identify planning needs

  • 1 Monthly performance report - Daily automated monitoring of reputation and authentication including monitoring of potential issues related to MBP blocking, blocklists, spam traps, complaints, SPF, DKIM & DMARC, etc.

  • 3 Specialized service hours per month that may be used for:

    • Review of Email Infrastructure Elements

    • ISP & Blocklist Resolution

    • Mitigation with Mailbox & RBL Providers

    • IP Reputation and Performance

Available Add ons:

  • Additional Service Hours

  • Additional Email Domains

Required:

  • Bird Cloud Sending (formerly SparkPost), BirdCRM Email Cloud Sending

  • or On-Prem Email Software, Inbox Tracker

Annual Term

Strategy Essentials

Includes:

  • Dedicated Deliverability Strategist

  • Coverage on 3 sending domains

  • Review of email infrastructure

  • Deliverability strategy planning and execution

  • 1 x planning session: To help identify current pain points and prioritize areas of focus for the engagement

  • 2 x 30-minute monthly meetings during business hours to discuss deliverability items/issues and formulate resolution plans, review all findings and recommendations, answer questions, and identify planning needs

  • Bi-weekly performance reports

  • Daily automated monitoring of reputation and authentication including monitoring of potential issues related to MBP blocking, blocklists, spam traps, complaints, SPF, DKIM & DMARC, etc.

  • 6 Specialized service hours per month that may be used for:

    • Review of Email Infrastructure Elements

    • ISP & Blocklist Resolution

    • Mitigation with Mailbox & RBL Providers

    • IP Reputation and Performance

    • Deliverability best practices

    • List hygiene guidance

    • How to identify Inactive subscribers

    • Re-engagement campaign recommendations

    • Review strategy for upcoming campaigns and provide deliverability advice

Available Add ons:

  • Additional Service Hours

  • Additional Email Domains

Required:

  • Bird Cloud Sending (formerly SparkPost), BirdCRM Email Cloud Sending

  • or On-Prem Email Software, Inbox Tracker

Annual Term

Strategy Gold

Includes:

  • Dedicated Deliverability Strategist

  • Coverage on 5 sending domains

  • Review of email infrastructure

  • Deliverability strategy planning and execution

  • 1 x planning session: To help identify current pain points and prioritize areas of focus for the engagement

  • 4 x 30-minute monthly meetings during business hours to discuss deliverability items/issues and formulate resolution plans, review all findings and recommendations, answer questions, and identify planning needs

  • Bi-weekly (2x per month) performance reports

  • Daily automated monitoring of reputation and authentication including monitoring of potential issues related to MBP blocking, blocklists, spam traps, complaints, SPF, DKIM & DMARC, etc.

  • 10 Specialized service hours per month that may be used for:

    • Review of Email Infrastructure Elements

    • ISP & Blocklist Resolution

    • Mitigation with Mailbox & RBL Providers

    • IP Reputation and Performance

    • Deliverability best practices

    • List hygiene guidance

    • How to identify Inactive subscribers

    • Re-engagement campaign recommendations

    • Review strategy for upcoming campaigns and provide deliverability advice

Available Add ons:

  • Additional Service Hours

  • Additional Email Domains

Required:

  • Bird Cloud Sending (formerly SparkPost), BirdCRM Email Cloud Sending

  • or On-Prem Email Software, Inbox Tracker

Annual Term

Strategic Services for Service Providers

Includes:

  • Dedicated Deliverability Strategist

  • Coverage includes up to 10 sending domains

  • Review of email infrastructure

  • Deliverability strategy planning and execution

  • 1 x planning session: To help identify current pain points and prioritize areas of focus for the engagement

  • 4 x 30-minute weekly meetings during business hours to discuss deliverability items/issues and formulate resolution plans, review all findings and recommendations, answer questions, and identify planning needs

  • Bi-weekly (2x per month) domain breakout performance reports - 1 x annual business review & compliance workshop. This is a collaborative and in-depth look at compliance and sending practices to help identify any significant issues or areas of opportunity to improve deliverability performance

  • Daily automated monitoring of reputation and authentication including monitoring of potential issues related to MBP blocking, blocklists, spam traps, complaints, SPF, DKIM & DMARC, etc

  • 10 Specialized service hours per month that may be used for:

    • Review of Email Infrastructure Elements

    • ISP & Blocklist Resolution

    • Mitigation with Mailbox & RBL Providers

    • IP Reputation and Performance

    • Deliverability best practices

    • List hygiene guidance

    • How to identify Inactive subscribers

    • Re-engagement campaign recommendations

    • Review strategy for upcoming campaigns and provide deliverability advice

Available Add ons:

  • Additional Service Hours

  • Additional Email Domains

Required:

  • Bird Cloud Sending (formerly SparkPost), BirdCRM Email Cloud Sending

  • or On-Prem Email Software, Inbox Tracker

Consulting Packages

One Time

Basic Email Audit

Includes:

  • Review and examination of 1 sending domain

  • Infrastructure – examines IP address structure, mailing domain & subdomains, link tracking domains, image path domains, partner & affiliate domains, DNS authentication

  • Business Policies – CAN-SPAM compliance, email frequency, and data collection practices

  • Reputation– Check for IP inclusion on public and private blacklists including URL Blocks, web reputation scores, Unknown Users, Complaints, and Spam Traps

  • Data management

  • Feedback loop/unsub management, bounce management practices

  • 1 30-minute call to discuss the detailed report of the findings and a prioritized list of the next steps.

Available Add ons:

  • Additional Email Domains

Required:

  • Bird Cloud Sending (formerly SparkPost)

  • BirdCRM Email Cloud Sending, or On-Prem Email Software

One Time

Comprehensive Email Audit

Includes:

  • Review and examination of 3 sending domains

  • Business Policies - Focuses on regulatory compliance, permission levels as they relate to best practices for optimum subscriber experiences, email frequency, and cadence

  • Infrastructure – examines IP address structure, mailing domain & subdomains, link tracking domains, image path domains, partner & affiliate domains, DNS authentication

  • Content & Design– examines website/ email content, email client rendering, and Spam Assassin testing

  • Reputation– Check for IP inclusion on public and private blocklists, web reputation scores, Unknown Users, Complaints, and Spam Traps

  • Data management – Data collection and hygiene, Feedback loop/unsub management, bounce management practices

  • 1-hour call during business hours to discuss strategic guidance to identify areas of an email program that are underperforming or contributing to suboptimal performance.

Available Add ons:

  • Additional Email Domains

Required:

  • Bird Cloud Sending (formerly SparkPost)

  • BirdCRM Email Cloud Sending, or On-Prem Email Software, Inbox Tracker

Annual Term

Reputable Sender Accreditation

Includes:

  • One-time application & audit includes 32+ email programs, infrastructure, and compliance checks

  • The audit covers: Infrastructure, IP & Domain Reputation, Data Management, Business Policies

  • Ongoing Services: Quarterly audits to ensure program compliance

  • Up to 20 hours per year for remediation to correct items related to program compliance

  • Automated Reputation Monitoring

  • Annual business review

  • Preferential Allowlisting at over 500 B2B and B2C inboxes globally through Cloudmark and Abusix

  • Up to 25M monthly email volume & 3 IPs

Available Add ons:

  • Up to 75M Monthly Email Volume & 8 IPs

  • Up to 125M Monthly Email Volume & 12 IPs

  • 125M+ Monthly Email Volume 7 12+ IPs

Required:

  • Bird Cloud Sending (formerly SparkPost)

  • BirdCRM Email Cloud Sending, or On-Prem Email Software, Inbox Tracker

Inbox Tracker

Competitive Tracker

SFMC

Taxi

Email Deliverability Services

Email On Prem Add-on

Brand and company tiers

Annual Term

Inbox Tracker Starter Edition

List size < 1M

Includes:

  • 1 domain

  • 3 Seats (max)

  • Unlimited Intelliseeds

Features:

  • Cloudmark (Proofpoint) Reporting for IP, Domain, and Campaigns

  • Reputation Advisor

  • DMARC Reporting

  • Postmaster Tools (Google, Yahoo & Outlook SNDS)

  • Subject Line Advisor + Subject Line Predict

  • Design Tracker for automated preview testing

Available Add ons:

  • Additional Domain (Limit 2)

Annual Term

Inbox Tracker Small Brand

List size 1 - 2M

Includes:

  • 10 domains

  • Unlimited Seats

  • 500,000/month Analytics Events

  • Unlimited Intelliseeds

Features:

  • Cloudmark (Proofpoint) Reporting for IP, Domain, and Campaigns

  • Reputation Advisor

  • DMARC Reporting

  • Postmaster Tools (Google, Yahoo & Outlook SNDS)

  • Subject Line Advisor + Subject Line Predict

  • Design Tracker for automated preview testing

Available Add ons:

  • Additional domains

  • Analytics Events

  • Inbox Tracker API

Annual Term

Inbox Tracker Brand

List Size 2 - 10M

Includes:

  • 15 domains

  • Unlimited Seats

  • 1M/month Analytics Events

  • Unlimited Intelliseeds

Features:

  • Cloudmark (Proofpoint) Reporting for IP, Domain, and Campaigns

  • Reputation Advisor

  • DMARC Reporting

  • Postmaster Tools (Google, Yahoo & Outlook SNDS)

  • Subject Line Advisor + Subject Line Predict

  • Design Tracker for automated preview testing

Available Add ons:

  • Additional domains

  • Analytics Events

  • Inbox Tracker API

Annual Term

Inbox Tracker Company

List Size > 10M

Includes:

  • 20 domains

  • Unlimited Seats

  • 2M/month Analytics Events

  • Unlimited Intelliseeds

Features:

  • Cloudmark (Proofpoint) Reporting for IP, Domain, and Campaigns

  • Reputation Advisor

  • DMARC Reporting

  • Postmaster Tools (Google, Yahoo & Outlook SNDS)

  • Subject Line Advisor + Subject Line Predict

  • Design Tracker for automated preview testing

Available Add ons:

  • Additional domains

  • Analytics Events

  • Inbox Tracker API

Agency and ESP Tiers

Annual Term

Inbox Tracker Small Agency

1 - 100 domains

Includes:

  • 100 domains

  • Unlimited Seats

  • 2M/month Analytics Events

  • Unlimited Intelliseeds

Features:

  • Cloudmark (Proofpoint) Reporting for IP, Domain, and Campaigns

  • Reputation Advisor

  • DMARC Reporting

  • Postmaster Tools (Google, Yahoo & Outlook SNDS)

  • Subject Line Advisor + Subject Line Predict

  • Design Tracker for automated preview testing

  • Command Center

Available Add ons:

  • Additional domains (max 250)

  • Additional Analytics Events

  • Inbox Tracker API

Annual Term

Inbox Tracker Medium Agency

101-400 domains

Includes:

  • 400 domains

  • Unlimited Seats

  • 5M/month Analytics Events

  • Unlimited Intelliseeds

Features:

  • Cloudmark (Proofpoint) Reporting for IP, Domain, and Campaigns

  • Reputation Advisor

  • DMARC Reporting

  • Postmaster Tools (Google, Yahoo & Outlook SNDS)

  • Subject Line Advisor + Subject Line Predict

  • Design Tracker for automated preview testing

  • Command Center

Available Add ons:

  • Additional domains (max 200)

  • Additional Analytics Events

  • Inbox Tracker API

Annual Term

Inbox Tracker Enterprise ESP

401-1000 domains

Includes:

  • 1000 domains

  • Unlimited Seats

  • 5M/month Analytics Events

  • Unlimited Intelliseeds

Features:

  • Cloudmark (Proofpoint) Reporting for IP, Domain, and Campaigns

  • Reputation Advisor

  • DMARC Reporting

  • Postmaster Tools (Google, Yahoo & Outlook SNDS)

  • Subject Line Advisor + Subject Line Predict

  • Design Tracker for automated preview testing

  • Command Center

Available Add ons:

  • Additional domains

  • Additional Analytics Events

  • Inbox Tracker API

Inbox Tracker

Competitive Tracker

SFMC

Taxi

Email Deliverability Services

Email On Prem Add-on

Brand and company tiers

Annual Term

Inbox Tracker Starter Edition

List size < 1M

Includes:

  • 1 domain

  • 3 Seats (max)

  • Unlimited Intelliseeds

Features:

  • Cloudmark (Proofpoint) Reporting for IP, Domain, and Campaigns

  • Reputation Advisor

  • DMARC Reporting

  • Postmaster Tools (Google, Yahoo & Outlook SNDS)

  • Subject Line Advisor + Subject Line Predict

  • Design Tracker for automated preview testing

Available Add ons:

  • Additional Domain (Limit 2)

Annual Term

Inbox Tracker Small Brand

List size 1 - 2M

Includes:

  • 10 domains

  • Unlimited Seats

  • 500,000/month Analytics Events

  • Unlimited Intelliseeds

Features:

  • Cloudmark (Proofpoint) Reporting for IP, Domain, and Campaigns

  • Reputation Advisor

  • DMARC Reporting

  • Postmaster Tools (Google, Yahoo & Outlook SNDS)

  • Subject Line Advisor + Subject Line Predict

  • Design Tracker for automated preview testing

Available Add ons:

  • Additional domains

  • Analytics Events

  • Inbox Tracker API

Annual Term

Inbox Tracker Brand

List Size 2 - 10M

Includes:

  • 15 domains

  • Unlimited Seats

  • 1M/month Analytics Events

  • Unlimited Intelliseeds

Features:

  • Cloudmark (Proofpoint) Reporting for IP, Domain, and Campaigns

  • Reputation Advisor

  • DMARC Reporting

  • Postmaster Tools (Google, Yahoo & Outlook SNDS)

  • Subject Line Advisor + Subject Line Predict

  • Design Tracker for automated preview testing

Available Add ons:

  • Additional domains

  • Analytics Events

  • Inbox Tracker API

Annual Term

Inbox Tracker Company

List Size > 10M

Includes:

  • 20 domains

  • Unlimited Seats

  • 2M/month Analytics Events

  • Unlimited Intelliseeds

Features:

  • Cloudmark (Proofpoint) Reporting for IP, Domain, and Campaigns

  • Reputation Advisor

  • DMARC Reporting

  • Postmaster Tools (Google, Yahoo & Outlook SNDS)

  • Subject Line Advisor + Subject Line Predict

  • Design Tracker for automated preview testing

Available Add ons:

  • Additional domains

  • Analytics Events

  • Inbox Tracker API

Agency and ESP Tiers

Annual Term

Inbox Tracker Small Agency

1 - 100 domains

Includes:

  • 100 domains

  • Unlimited Seats

  • 2M/month Analytics Events

  • Unlimited Intelliseeds

Features:

  • Cloudmark (Proofpoint) Reporting for IP, Domain, and Campaigns

  • Reputation Advisor

  • DMARC Reporting

  • Postmaster Tools (Google, Yahoo & Outlook SNDS)

  • Subject Line Advisor + Subject Line Predict

  • Design Tracker for automated preview testing

  • Command Center

Available Add ons:

  • Additional domains (max 250)

  • Additional Analytics Events

  • Inbox Tracker API

Annual Term

Inbox Tracker Medium Agency

101-400 domains

Includes:

  • 400 domains

  • Unlimited Seats

  • 5M/month Analytics Events

  • Unlimited Intelliseeds

Features:

  • Cloudmark (Proofpoint) Reporting for IP, Domain, and Campaigns

  • Reputation Advisor

  • DMARC Reporting

  • Postmaster Tools (Google, Yahoo & Outlook SNDS)

  • Subject Line Advisor + Subject Line Predict

  • Design Tracker for automated preview testing

  • Command Center

Available Add ons:

  • Additional domains (max 200)

  • Additional Analytics Events

  • Inbox Tracker API

Annual Term

Inbox Tracker Enterprise ESP

401-1000 domains

Includes:

  • 1000 domains

  • Unlimited Seats

  • 5M/month Analytics Events

  • Unlimited Intelliseeds

Features:

  • Cloudmark (Proofpoint) Reporting for IP, Domain, and Campaigns

  • Reputation Advisor

  • DMARC Reporting

  • Postmaster Tools (Google, Yahoo & Outlook SNDS)

  • Subject Line Advisor + Subject Line Predict

  • Design Tracker for automated preview testing

  • Command Center

Available Add ons:

  • Additional domains

  • Additional Analytics Events

  • Inbox Tracker API

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The right message -> to the right person -> at the right time.

By clicking "See Bird" you agree to Bird's Privacy Notice.