Rich messaging that drives action, not just opens. Interactive messaging experiences with rich media, branded conversations, and action buttons that work natively on smartphones — no app download required.
RCS that delivers results.
Next-generation messaging with rich media and branded experiences.
App-like experiences in the messaging app
RCS brings rich media, interactive carousels, suggested replies, and branded sender profiles to the default messaging app. No app download required.
Visual storytelling that captures attention
Product carousels showcase your entire catalog, promotional videos play inline, and high-resolution images highlight key features — all within the native messaging experience.
Interactive elements that drive immediate action
Quick reply buttons let customers respond instantly, suggested actions guide next steps, and integrated forms capture information without leaving the conversation.
Build trust with branded messaging
Your business identity appears natively in the messaging app — verified sender profiles with your logo, colors, and carrier verification.
Verified business identity that builds trust
Your brand name and logo appear prominently in message threads, with carrier verification that proves authenticity. Customers instantly recognize your business messages.
Consistent brand experience across conversations
Brand colors, typography, and visual elements remain consistent across all RCS interactions, creating cohesive experiences that reinforce brand recognition.
"With Bird we are able to adapt and run the same process through very heterogeneous markets: from Croatia to Uganda or Kazakhstan."
Trusted by companies that depend on their data.
See how leading brands use Bird CDP to drive intelligent marketing.
Connect every data source you use.
Pre-built integrations for your entire tech stack.
Connect instantly, no dev work required
Pre-built connectors for every platform in your stack. Start unifying customer data today, not next quarter.
One customer view across everything
Pull data from every system, create complete customer profiles. Your entire tech stack contributing to intelligent marketing.
Enterprise data platform built for scale.
Unlimited customer profiles with infrastructure you can trust.
Scale without limits, update in real-time
Process millions of profiles and billions of data points instantly. Customer data syncs across all systems the moment it changes.
Global compliance, enterprise security
SOC 2 Type II certified with GDPR, CCPA, HIPAA compliance. Data residency controls and granular access internationally.
Frequently asked questions
RCS (Rich Communication Services) is the next-generation messaging protocol that replaces SMS. It supports rich media, interactive buttons, carousels, branded sender profiles, and read receipts — all in the native messaging app. Think of it as getting iMessage or WhatsApp features in the default texting app.
Bird automatically falls back to SMS for devices that don't support RCS. You compose one message and Bird handles the delivery logic — RCS where possible, SMS everywhere else. Your messages always reach the recipient.
Most modern Android phones support RCS natively, and Apple added RCS support in iOS 18. Combined, this covers the vast majority of smartphone users globally. Bird's automatic SMS fallback ensures you reach the remaining devices as well.
RCS pricing varies by carrier and market but is generally competitive with SMS for the significantly richer experience it provides. Contact Bird's sales team for detailed pricing based on your volume and target markets.