5 Redenen Waarom Je SMS-Formulieren Zou Moeten Gebruiken voor Klantfeedback

Bird

28 jan 2020

SMS

1 min read

5 Redenen Waarom Je SMS-Formulieren Zou Moeten Gebruiken voor Klantfeedback

Belangrijkste punten

    • Traditional forms are dying. Meer dan 80 % van de gebruikers verlaat online formulieren—SMS-feedback biedt een snellere, probleemloze alternatief.

    • Twee-weg SMS-chatbots veranderen statische formulieren in echte gesprekken, verbeteren reactiepercentages en voltooiingspercentages.

    • Snelheid en eenvoud zijn van belang. Klanten kunnen enquêtes of aanmeldingen direct voltooien, op hun eigen apparaten, zonder van context te wisselen.

    • SMS wordt gezien. Met een openingspercentage van 94 % in vergelijking met 25 % voor e-mail, zorgt tekstgebaseerde feedback voor aanzienlijk meer betrokkenheid.

    • Mobile-first ervaringen ontmoeten klanten waar ze al zijn, wat de tevredenheid en merkperceptie verbetert.

    • Buiten enquêtes: creators en muzikanten gebruiken ook SMS en virtuele nummers om sterkere publieksrelaties op te bouwen.

Q&A Hoogtepunten

  • Waarom zijn SMS-formulieren beter dan traditionele online formulieren?

    SMS-formulieren elimineren wrijving. Klanten beantwoorden korte berichten in plaats van een webpagina te laden of om te gaan met lange formuliervelden.

  • Hoe maken chatbots het verzamelen van feedback gemakkelijker?

    Chatbots automatiseren gesprekken, verzamelen gestructureerde gegevens, en verminderen de noodzaak voor handmatige verwerking — terwijl ze toch persoonlijk aanvoelen.

  • Wat is het grootste voordeel voor marketers?

    Hogere respons- en voltooiingspercentages betekenen rijkere, betrouwbaardere klantfeedback zonder de overhead te verhogen.

  • Werkt SMS nog steeds in 2025?

    Absoluut. SMS blijft universeel, is niet afhankelijk van app-installaties en bereikt gebruikers direct — zelfs zonder internettoegang.

  • Hoe kunnen kleine bedrijven beginnen?

    Bird biedt no-code oplossingen en APIs waarmee teams in enkele minuten SMS-formulieren of chatbots kunnen implementeren, waardoor bedrijven efficiënt gegevens kunnen verzamelen.

Modern business is built on customer feedback. You need data to create better customer experiences, or even just to provide your service. The problem many businesses run into is that nobody enjoys filling out a form.

Forms are a hassle — whether you’re asking customers to fill them out with a pen and paper or in a browser. In fact, over 81% of people have recently abandoned at least one form. This shift is driving demand for frictionless feedback workflows and mobile-first engagement.

In a world that’s become increasingly mobile and on-the-go, more than 57% of consumers connect with brands on messaging apps to book flights, make a purchase online, launch customer complaints or fill out user experience surveys. So, why not use a mobile communication tool to get a customer to fill out surveys without making them fill out a dreaded form?

Modern business is built on customer feedback. You need data to create better customer experiences, or even just to provide your service. The problem many businesses run into is that nobody enjoys filling out a form.

Forms are a hassle — whether you’re asking customers to fill them out with a pen and paper or in a browser. In fact, over 81% of people have recently abandoned at least one form. This shift is driving demand for frictionless feedback workflows and mobile-first engagement.

In a world that’s become increasingly mobile and on-the-go, more than 57% of consumers connect with brands on messaging apps to book flights, make a purchase online, launch customer complaints or fill out user experience surveys. So, why not use a mobile communication tool to get a customer to fill out surveys without making them fill out a dreaded form?

Modern business is built on customer feedback. You need data to create better customer experiences, or even just to provide your service. The problem many businesses run into is that nobody enjoys filling out a form.

Forms are a hassle — whether you’re asking customers to fill them out with a pen and paper or in a browser. In fact, over 81% of people have recently abandoned at least one form. This shift is driving demand for frictionless feedback workflows and mobile-first engagement.

In a world that’s become increasingly mobile and on-the-go, more than 57% of consumers connect with brands on messaging apps to book flights, make a purchase online, launch customer complaints or fill out user experience surveys. So, why not use a mobile communication tool to get a customer to fill out surveys without making them fill out a dreaded form?

Enter SMS Chatbots

Two-way SMS provides an efficient and personal way to start a conversation with your customer. It’s also a great tool to collect customer feedback, without staffing your side of the interaction too heavily. If you build an SMS chatbot you can get all the information you need to fill out basic forms with minimal human overhead. SMS automation tools enable scalable conversational surveys without form-fatigue.

Here are 5 reasons you should use chatbots to fill out forms.

Reason

Benefit

Speed matters

Faster completion improves customer experience

Build a buzz

Positive mobile experience drives referrals

Boost sign-ups

Quick SMS enrollment increases loyalty participation

Increase response rates

Higher message open and reply rates

Meet customers on their terms

Conversations happen in familiar messaging apps

1. Speed matters. Customers are used to on-demand everything. Making them go through long and complicated forms can spoil the customer experience. Message them a few, simple questions and they can click that SUBMIT button sooner.

2. Build a buzz. 89% of people are more likely to recommend a brand after a positive experience on mobile. Give your customers a brilliant experience by helping them change that flight faster.

3. Boost sign-ups. Help your customers sign up for your loyalty programs while they’re in your store by giving them the choice to register with a few SMS messages while they’re standing in line.

4. Increase response rates. Text messages have a 94% open rate, compared to 25% for email. Improve your chances of getting a reply.

5. Meet customers on their terms. Communicate on the messaging apps customers already use with their friends. They’ll think of you as the modern company that sent them a few text messages instead of an old-fashioned email.

Two-way SMS provides an efficient and personal way to start a conversation with your customer. It’s also a great tool to collect customer feedback, without staffing your side of the interaction too heavily. If you build an SMS chatbot you can get all the information you need to fill out basic forms with minimal human overhead. SMS automation tools enable scalable conversational surveys without form-fatigue.

Here are 5 reasons you should use chatbots to fill out forms.

Reason

Benefit

Speed matters

Faster completion improves customer experience

Build a buzz

Positive mobile experience drives referrals

Boost sign-ups

Quick SMS enrollment increases loyalty participation

Increase response rates

Higher message open and reply rates

Meet customers on their terms

Conversations happen in familiar messaging apps

1. Speed matters. Customers are used to on-demand everything. Making them go through long and complicated forms can spoil the customer experience. Message them a few, simple questions and they can click that SUBMIT button sooner.

2. Build a buzz. 89% of people are more likely to recommend a brand after a positive experience on mobile. Give your customers a brilliant experience by helping them change that flight faster.

3. Boost sign-ups. Help your customers sign up for your loyalty programs while they’re in your store by giving them the choice to register with a few SMS messages while they’re standing in line.

4. Increase response rates. Text messages have a 94% open rate, compared to 25% for email. Improve your chances of getting a reply.

5. Meet customers on their terms. Communicate on the messaging apps customers already use with their friends. They’ll think of you as the modern company that sent them a few text messages instead of an old-fashioned email.

Two-way SMS provides an efficient and personal way to start a conversation with your customer. It’s also a great tool to collect customer feedback, without staffing your side of the interaction too heavily. If you build an SMS chatbot you can get all the information you need to fill out basic forms with minimal human overhead. SMS automation tools enable scalable conversational surveys without form-fatigue.

Here are 5 reasons you should use chatbots to fill out forms.

Reason

Benefit

Speed matters

Faster completion improves customer experience

Build a buzz

Positive mobile experience drives referrals

Boost sign-ups

Quick SMS enrollment increases loyalty participation

Increase response rates

Higher message open and reply rates

Meet customers on their terms

Conversations happen in familiar messaging apps

1. Speed matters. Customers are used to on-demand everything. Making them go through long and complicated forms can spoil the customer experience. Message them a few, simple questions and they can click that SUBMIT button sooner.

2. Build a buzz. 89% of people are more likely to recommend a brand after a positive experience on mobile. Give your customers a brilliant experience by helping them change that flight faster.

3. Boost sign-ups. Help your customers sign up for your loyalty programs while they’re in your store by giving them the choice to register with a few SMS messages while they’re standing in line.

4. Increase response rates. Text messages have a 94% open rate, compared to 25% for email. Improve your chances of getting a reply.

5. Meet customers on their terms. Communicate on the messaging apps customers already use with their friends. They’ll think of you as the modern company that sent them a few text messages instead of an old-fashioned email.

Be smart with SMS forms

SMS forms can help you increase your response rates, improve customer experience and create better forms. Reach your customers where they are — via their favorite communications channels, on their own time frames, with simple SMS messages.

SMS applications extend far beyond traditional business feedback - musicians and creators are using virtual numbers to build direct relationships with their audiences. Want to start using simpler forms? Sign up with MessageBird to learn how we can give your developers a solution that will work for you with conversational SMS forms.

SMS forms can help you increase your response rates, improve customer experience and create better forms. Reach your customers where they are — via their favorite communications channels, on their own time frames, with simple SMS messages.

SMS applications extend far beyond traditional business feedback - musicians and creators are using virtual numbers to build direct relationships with their audiences. Want to start using simpler forms? Sign up with MessageBird to learn how we can give your developers a solution that will work for you with conversational SMS forms.

SMS forms can help you increase your response rates, improve customer experience and create better forms. Reach your customers where they are — via their favorite communications channels, on their own time frames, with simple SMS messages.

SMS applications extend far beyond traditional business feedback - musicians and creators are using virtual numbers to build direct relationships with their audiences. Want to start using simpler forms? Sign up with MessageBird to learn how we can give your developers a solution that will work for you with conversational SMS forms.

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Het complete AI-native platform dat met uw bedrijf meegroeit.

Neem contact op met sales

Begin gratis

© 2025 Bird

Neem contact op met Support