Meta Ads + Bird

Sync messaging audiences to Meta Ads. Custom Audiences, Conversions API event forwarding, and cross-channel retargeting across Facebook and Instagram.

What you can do

Custom Audiences

Sync Bird contacts as Meta Custom Audiences for targeting

Conversions API

Forward messaging events to Meta CAPI for conversion optimization

Lead ads

Route Meta Lead Ad submissions directly into Bird messaging flows

Click-to-WhatsApp

Track and optimize click-to-WhatsApp ad campaigns

Lookalike Audiences

Build Lookalike Audiences from your best messaging customers

How it works

Use cases

Click-to-message ads

Run click-to-WhatsApp ads with automated conversation flows

Retargeting

Retarget messaging non-responders on Facebook and Instagram

Lead nurturing

Capture Meta Lead Ads and nurture via WhatsApp conversations