# SMS pricing for United States

Review published rates for your destination and sender type. Budget for message segments, applicable carrier fees, numbers and registration.

[Get Started](/dashboard/signup?returnTo=%2Fdashboard%2Fw%2Fsms%2Fonboarding)

[Contact Sales](/demo?product=sms&source_page=%2Fsms-api%2Fpricing%2Fus)

## Set up with your agent

[Read the agent setup guide](/docs/ai/set-up-your-agent)

Copy this prompt into your coding agent:

```text
Bird connects customer communications, data and automation. Help me build with Bird using my coding agent.
1. Read https://bird.com/docs/ai/set-up-your-agent.md and follow its setup workflow for this client. Use an existing connected Bird MCP server or signed-in CLI when available.
2. Read the product guide for the task I want to complete and inspect my existing integration. Identify the workspace, available operations and required setup.
3. Help me complete a first example for the product and destination I choose. Follow the operation through to its actual result, explain any uncertainty, and help me choose the next step.

First task: Review the published SMS rates for my destination mix, message segments, carrier fees and sender costs. Preserve the source currency and prepare an estimate from those inputs without purchasing.

Use this Bird page as the starting context: https://bird.com/sms-api/pricing/[country]
Read its Markdown alternative and linked guides. Keep the first example relevant to this page and the customer outcome I choose. Preserve the supplied campaign context when following Bird signup or sales links.
```

[Read customer stories](/customers)

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- [Emma](/customers/emma)

## SMS rates by destination

All prices in US dollars (USD). Per message sent, by the sender type the message goes out on.

| Destination | Code | Alphanumeric | Long code | Toll-free | Short code |
| --- | --- | --- | --- | --- | --- |
| United States | US | not published | $0.0035 | $0.0035 | $0.0070 |

Carrier fees apply on top of the rates shown and vary by destination; see /pricing/sms/fees.

Prices are charged per message segment. A longer message is split into several segments and each one bills at the rate above.

## 10DLC brand registration fees

Per submission.

| Entity type | Fee |
| --- | --- |
| Government | $4.50 |
| Non-profit | $4.50 |
| Private for-profit | $4.50 |
| Public company | $4.50 |

## 10DLC campaign vetting

Per submission: $15.00.

## 10DLC campaign subscription fees

Per month, billed every 3 months.

| Use case | Fee |
| --- | --- |
| 2FA | $10.00 |
| Account notification | $10.00 |
| Agents & franchises | $30.00 |
| Charity | $3.00 |
| Customer care | $10.00 |
| Delivery notification | $10.00 |
| Fraud alert | $10.00 |
| Higher education | $10.00 |
| K-12 education | $10.00 |
| Low volume | $1.50 |
| M2M | $10.00 |
| Marketing | $10.00 |
| Mixed | $10.00 |
| Political | $10.00 |
| Polling voting | $10.00 |
| Proxy | $10.00 |
| Public service announcement | $10.00 |
| Security alert | $10.00 |
| Sweepstake | $10.00 |

## Build your sending plan.

Create a workspace and prepare the sender, destination and integration for your traffic. Discuss registration and commercial requirements for a larger rollout.

[Contact Sales](/demo?product=sms&source_page=%2Fsms-api%2Fpricing%2Fus)



## Related resources

- [SMS segment calculator](/tools/sms-segment-calculator) (tool)
- [What is an SMS segment, and why did one message cost three?](/explained/sms/what-is-an-sms-segment) (answer)
- [SMS character limits and segment counting](/docs/guides/sms/character-limits) (docs)
- [SMS encoding](/sms-api/features/sending) (product)

[Get an implementation brief](/learn/workspace?topic=sms-encoding)