## Video guide

Learn how to create a post-purchase thank you journey in Bird. In this guide, you'll learn how to:

- Connect your Shopify store to trigger messages after purchase
- Set up channel conditions for SMS and WhatsApp subscribers
- Create and customize message templates for each channel
- Configure and publish your automated customer journey

## Step by step guide

A post-purchase journey is a great way to thank your customers after they’ve completed an order and encourage repeat purchases with a follow-up offer.

## Before you start

Make sure:

- You’ve already created the SMS and WhatsApp message templates you want to send.
- Your Shopify connector is installed.
- Both WhatsApp and SMS channels are installed and ready.

## 1. Create a new journey

- Go to Marketing > Journeys in the left navigation.
- Click Create in the top right corner.
- In the Journey gallery, select the Post-purchase Thank You template for multi-channel (SMS and WhatsApp).

## 2. Review requirements

- A checklist will confirm if all necessary integrations (e.g., Shopify, WhatsApp, SMS) are installed.
- If everything is set up correctly, proceed to use the template.

## 3. Set up the trigger (Shopify connector)

- In the trigger step, select the event that will start the journey: choose Order Confirmed from the Shopify event dropdown.
- Select your connector instance (useful if you manage multiple stores).
- Click Save.

## 4. Configure the condition step

- This step checks whether the contact is subscribed to WhatsApp or SMS.
- The condition includes:
  - Verifying the contact has a phone number.
  - Confirming they’ve opted in to either WhatsApp or SMS.

- There are two branches:
  - One for WhatsApp-subscribed users.
  - One for SMS-subscribed users.

- Click Save.

## 5. Add a WhatsApp message

- In the WhatsApp branch:
  - Click on the Send a message step.
  - Select your WhatsApp channel.
  - Choose your thank you template from the template library.
  - For example: a message thanking them for their order and offering a shipping discount on their next one.
  - Click Select Template, review it, and click Save.

## 6. Add an SMS message

- In the SMS branch:
  - Click on the Send a message step.
  - Select your SMS channel.
  - Choose your SMS thank you message from the library (with similar content as the WhatsApp version).
  - Review, customize if needed, and click Save.

## 7. End the journey

- Click the End Journey step at the end of both branches.
- Optionally, you can name this step (e.g., “Success”).
- Click Save.

## 8. Publish the journey

- Click Publish in the top right corner.
- Enter a version name and an optional description to track this version of the journey.
- Click Save to confirm and go live.

Your post-purchase thank you journey is now live and ready to engage customers with timely messages on the right channels.