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Iterable

Iterable + Bird. Add Bird's messaging channels to Iterable's growth marketing platform. Sync users, share events, and create seamless cross-channel journeys.

What you can do

User sync

Bi-directional sync of users and custom events

Journey triggers

Use Bird messaging events as triggers in Iterable journeys

Channel expansion

Add WhatsApp and RCS to Iterable-orchestrated campaigns

A/B testing

Test messaging channels against each other within Iterable experiments

How it works

Connect Iterable via API key. Bird syncs user profiles and events in real time. Add Bird as a channel in Iterable's Studio journey builder for cross-channel orchestration.

Use cases

Lifecycle marketing

Extend Iterable lifecycle journeys with WhatsApp touchpoints at key moments

Win-back campaigns

Reach churned users via messaging when email re-engagement fails