Google Bigquery
Google BigQuery + Bird. Stream messaging data to BigQuery for custom analytics. Activate warehouse audiences in Bird for data-driven campaigns.
What you can do
Event streaming
Stream all Bird messaging events to BigQuery in real time
Audience activation
Use BigQuery SQL to define audiences and sync them to Bird
Custom reporting
Build custom dashboards on messaging data in BigQuery
ML integration
Use BigQuery ML predictions to target Bird messaging campaigns
How it works
Connect with a Google Cloud service account. Bird streams messaging events to your BigQuery dataset. For audience activation, configure SQL queries that Bird runs on a schedule to sync segments.
Use cases
Churn prediction
Use BigQuery ML churn models to trigger retention messaging in Bird
Custom attribution
Build multi-touch attribution models combining messaging and web data
Compliance reporting
Query messaging data for regulatory compliance and audit trails