--- title: "WhatsApp pricing. Clear from the start." canonical: "https://bird.com/pricing/whatsapp/fr" --- # WhatsApp pricing. Clear from the start. Pay Bird’s processing rate plus any Meta fee. Compare both by destination and message category. [Get Started](/dashboard/signup?returnTo=%2Fdashboard%2Fw%2Fwhatsapp%2Fonboarding) [Contact Sales](/demo?product=whatsapp&source_page=%2Fpricing%2Fwhatsapp%2Ffr) [Read customer stories](/customers) [Explore Enterprise](/enterprise) - [Airwallex](/customers/airwallex) - [Glovo](/customers/glovo) - [Zillow](/customers/zillow) - Uber - [Binance](/customers/binance) - Adobe - Meta - PayPal - Pinterest - Square - [Al Jazeera](/customers/aljazeera) - [Aramex](/customers/aramex) - [Bazaar Technologies](/customers/bazaar) - [ComparaOnline](/customers/compara) - [Emma](/customers/emma) ## Pay as you go or choose a monthly deposit Send without a monthly plan at the published usage rates below. A paid plan adds a spendable monthly balance deposit and its listed benefits. Other fees may apply. | Sending option | Pay as you go | WhatsApp Startup | WhatsApp Growth | WhatsApp Scale 500 | WhatsApp Scale 2,500 | | --- | --- | --- | --- | --- | --- | | Benefits | — | — | — | 10% off Bird's WhatsApp outbound fee | 20% off Bird's WhatsApp outbound fee | | Monthly deposit (USD) | No monthly deposit | $15 | $100 | $500 | $2,500 | | Monthly deposit (EUR) | No monthly deposit | €15 | €100 | €500 | €2,500 | ## Compare plans ### Sending and receiving | | Pay as you go | Startup | Growth | Scale | | --- | --- | --- | --- | --- | | Send API | 10 / minute | 30 / minute | 100 / minute | 300–1,000 / minute | | WhatsApp API | Included | Included | Included | Included | | Templates | Included | Included | Included | Included | | Groups | Included | Included | Included | Included | | Bring your own number | Included | Included | Included | Included | ### Domains and deliverability | | Pay as you go | Startup | Growth | Scale | | --- | --- | --- | --- | --- | | Opt-outs | Included | Included | Included | Included | ### Integrations and tools | | Pay as you go | Startup | Growth | Scale | | --- | --- | --- | --- | --- | | Webhook endpoints | 3 | 3 | 10 | 25 | | Delivery and read webhooks | Included | Included | Included | Included | ### API limits | | Pay as you go | Startup | Growth | Scale | | --- | --- | --- | --- | --- | | Create requests | 60 / minute | 600 / minute | 2,000 / minute | 3,000–5,000 / minute | | Retrieve requests | 500 / minute | 600 / minute | 1,200 / minute | 2,000–3,000 / minute | | List requests | 150 / minute | 450 / minute | 900 / minute | 1,500–2,500 / minute | | Update requests | 60 / minute | 600 / minute | 2,000 / minute | 3,000–5,000 / minute | | Delete requests | 60 / minute | 600 / minute | 2,000 / minute | 3,000–5,000 / minute | | Message status requests | 500 / minute | 500 / minute | 1,000 / minute | 2,000–3,000 / minute | | Verification sends | 60 / minute | 60 / minute | 300 / minute | 600–1,000 / minute | | Verification checks | 120 / minute | 120 / minute | 600 / minute | 1,200–2,000 / minute | ## See what a message costs. Review Bird processing and Meta fees by destination and category. ## WhatsApp rates to France (FR) All prices in US dollars (USD). Per outbound message. | Category | Bird fee | Meta fee | Total | | --- | --- | --- | --- | | Authentication | $0.0050 | $0.030 | $0.035 | | Authentication (international) | not published | not published | not published | | Marketing | $0.0050 | $0.0859 | $0.0909 | | Service | $0.0050 | $0.030 | $0.035 | | Utility | $0.0050 | $0.030 | $0.035 | Only outbound messages are charged; messages your customers send you are free. Bird's fee applies to every outbound message in every category. Meta's fee follows Meta's pricing rules for the category and destination. See /docs/guides/whatsapp/sending-whatsapp#cost-and-billing. ## When is a WhatsApp message charged? Only outbound messages are charged; messages your customers send you are free. Pricing depends on the recipient's country and message category. Bird charges its fee on every outbound message, in every category, when the message is processed. Meta's fee follows Meta's pricing rules for the category and destination and is recorded from a delivered or read receipt. See [Bird's billing sequence](/docs/guides/whatsapp/sending-whatsapp#cost-and-billing). ## Pricing questions ### What makes up the cost of a WhatsApp message? Your total can include Bird processing and Meta charges. The tables separate these components by destination and message category so you can compare the applicable fees. ### Why does the message category matter? Marketing, utility, authentication and service messages can have different charging rules. Estimate your mix of message categories rather than applying one rate to every conversation. ### Is every WhatsApp message charged? Yes. Bird charges its fee on every outbound message, in every category, including service messages. Meta's fee follows Meta's pricing rules for the category and destination. ### Does a zero Meta fee mean the message is free? A zero Meta charge does not by itself remove Bird processing charges. Review both components and your account agreement before estimating the total. ### Which destination should I choose? Use the recipient destination that applies to the message. Category and destination both matter when looking up the published rate. ### Can I get volume pricing? Share your destinations, expected monthly volume and category mix with Sales. Your quote should distinguish Bird charges from Meta charges and any other agreed services. ## Put it into practice. Explore WhatsApp messaging, plan your templates, and connect the API. [Explore the WhatsApp API See how templates and customer conversations fit your app.](/whatsapp-api) [Send WhatsApp messages Review template requests, message types and billing guidance.](/docs/guides/whatsapp/sending-whatsapp) [Build a message Prepare a WhatsApp message before integrating it.](/tools/whatsapp-message-builder) ## Your next idea. Ready to connect. [Contact Sales](/demo?product=whatsapp&source_page=%2Fpricing%2Fwhatsapp%2Ffr)