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Template & content issues

Do emojis in Subject Lines impact deliverability?

R

E

Template & content issues

Do emojis in Subject Lines impact deliverability?

Emoji usage requires careful consideration:

  1. Impact on Deliverability:

  • Moderate emoji use typically won't harm deliverability

  • Excessive use can trigger spam filters

  • Some email clients may display emojis differently

  1. Best Practices:

  • Use emojis sparingly and appropriately

  • Consider your audience and brand voice

  • Test subject lines with and without emojis

  • Monitor engagement metrics when using emojis

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Automate

Company

Newsletter

Stay up to date with Bird through weekly updates to your inbox.

Bird VAT number: NL 850209092B01, KVK number: 51874474

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Company

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Bird VAT number: NL 850209092B01, KVK number: 51874474