Apple Messages for Business # Apple Messages. Service, made personal. Help customers choose, book, and get support in Messages. Bring their request to your business with the details already in view. [Start now](/dashboard/signup?returnTo=%2Fdashboard%2Fw%2Fapple-messages) [Talk to sales](/demo?product=apple-messages) BIRD / APPLE MESSAGES Illustrative experience 01 Choose an experience 02 Request a time 03 Meet your team Replay ↺ Resume Pause Messages for Business · Today 9:41 AM I’d love to visit the studio. Of course. What would you like to try? Lovely choice. Pick a time that works for you. We’ve confirmed your visit. We look forward to seeing you! The studio is checking your requested time. ### Hands shaping a clay cup Choose an experience 2 experiences · Fieldnotes Studio #### Choose an experience A little time to make something your own. Studio experiences Clay workshop Shape, glaze, and make it yours. Painting session A little colour. A fresh perspective. Send selection ### FRI Visit Choose your visit time Friday · 3 suggested times #### Select a time Friday · Central European Summer Time Suggested visit times Your studio will confirm availability in this conversation. Send selection Your studio visit FIELDNOTES STUDIO 1 guest · Booking FN–1042 Studio visit confirmed · Illustration Bird / Conversations STUDIO WORKSPACE CUSTOMER JOURNEY ### A visit, taking shape. ### The details, together. ### Ready to welcome Alex. ### A request with the right team. Confirmed by the studio Awaiting a business decision AL Alex Lee Customer · Studio member Apple Messages Conversation Customer initiated Experience Requested time Guest Alex Lee · 1 person The list picker gathers the experience. The time picker returns a request. Your booking system checks current availability before the studio confirms a visit. Illustrate the studio’s confirmation Customer context attached · FN–1042 Example content and data. No message or booking is created. The customer starts the conversation; a selection remains a request until the studio confirms it. Open the picker details to read the available choices. The interactive request needs JavaScript; setup and guides remain available below. Companies that trust Bird across their communications. - [Airwallex](/customers/airwallex) - Uber - [Zillow](/customers/zillow) - [Glovo](/customers/glovo) - PayPal - Adobe [Read Bird customer stories](/customers) APPLE MESSAGES / TRY IT YOURSELF ## A familiar conversation. A thoughtful handoff. Try a customer request, then see the information your team needs. Your booking system owns availability and confirmation. Interactive examples require JavaScript. The customer request, launch checklist, setup choices and guides remain readable below. APPLE MESSAGES / CUSTOMER-INITIATED Messages for Business · Today 9:41 AM I’d like to book a studio visit. Of course. What would you like to try? The studio confirmed FN–1042. We look forward to seeing you. That time is unavailable. Your existing visit has not changed. Mia: I have your request and the conversation here. Let’s work through it together. Prepare a customer request List picker · choose an experience Clay workshop Painting session Suggested visit time · Central European Summer Time Friday · 14:00 Friday · 16:00 Customer continuation Supported native picker Typed reply outside the choices Unsupported device interaction Customer left the conversation Fictional customer reply Send selected request ↗ Booking system: confirm Try unavailable time Try a missing booking result Hand over to Mia Reconcile original request: still pending Mia returns the request for a studio check Reset this illustration YOUR BUSINESS / REQUEST HANDOFF ### A familiar conversation. A real service behind it. The studio recorded this visit as confirmed in the illustration. A subsequent choice starts a separate request; the recorded visit stays unchanged until the studio accepts a change. The requested time is unavailable. The existing confirmed visit, if any, remains unchanged. Choose a current alternative or ask the team. The booking result is missing. Keep the original request and reconcile it with the studio before another attempt. Mia owns this request and its original context. Automated booking actions are paused while the service team helps. The customer has left the conversation. Ordinary follow-up is blocked. Preserve the business record and use the agreed alternate contact or wait for the customer to start a new conversation. The selected experience and time are pending with the studio. A native picker has returned a choice; the booking system still checks availability and confirms the visit. This device cannot use the proposed native interaction. Offer the same useful choices as text or continue through the approved alternate contact. The customer begins at an approved business entry point. A picker selection is a request; the studio checks availability. No current confirmed visit Fieldnotes Studio is fictional. This local example changes no booking; the booking system owns confirmation. Open entry → customer sends → native list choice → pending request → studio decision → reply or human handoff. ### What each channel action establishes Use the selected Apple business and opaque conversation identity. Ordinary messages reply to an open customer conversation; they do not use a phone number, a WhatsApp service window or a WhatsApp template. Quick replies suit two to five simple choices. Use a structured list or time picker for a richer decision, retain stable reply references, and validate current availability in your application. Apple gateway acceptance does not establish device delivery or a completed service. Authentication and Apple Pay use their dedicated setup and owners; a payment authorization still needs the merchant’s confirmed processing result. Invitation Messages need separate entitlement, explicit consent and opt-out handling. Complete Apple registration, connect your provider and pass Experience Review before launch. ### Prepare a launch readiness brief Your business and accountable owners Your Apple business / legal owner Business region and provider Customer entry and alternate contact Service system and accountable owner Staffed handoff Apple business and regional provider review Approved entry point and device fallback Picker tested on a supported device Booking system owns confirmation Named staffed handoff and automation pause Prepare brief ↗ Add your business, region, entry, service-system owner and staffed handoff, then mark the five checks. After any edit, prepare the brief again. Nothing is submitted. Your local brief is prepared for a conversation with Bird. These self-reported checks do not establish account approval or launch readiness. The brief still needs owners or evidence. Review the missing details below. Still needed · Reported checked · Evidence still needed [Trace the native payload ↗](/products/apple-messages/api) [Open the full readiness checklist ↗](/products/apple-messages/getting-started) Interactive illustration · Fictional customer and results · No live messages, bookings or account changes WHAT IT MEANS FOR YOUR CUSTOMER ## A familiar place. A more helpful service. Help a customer move from a question to a useful choice. Keep the conversation personal while connecting it to the people and systems behind your business. Business entry point Message Fieldnotes 01 / Start naturally ### Let the customer come to you. An approved business entry point brings a person into a conversation they choose to begin. Studio visit Friday afternoon selected 02 / Make it easier ### Gather the choice, not another form. Use supported native interactions to make the request clearer inside the conversation. Service handoff Mia has the request 03 / Finish thoughtfully ### Put the details in the right hands. Route the request to your team and the booking or order system that can confirm the outcome. FIND YOUR WAY IN ## Prepare the business behind the conversation. Design the customer journey ### Begin with a useful service moment. Choose a supported interaction and entry point, then show how your team will complete the task behind the conversation. [Read the integration guide ↗](/docs/guides/apple-messages/api) Prepare the business ### Bring the operation into the plan. Scope registration, business review, service hours, routing, and your existing systems with an Apple Messages specialist. [Talk to our sales team ↗](/demo?product=apple-messages) ### The details behind your setup #### Start at the right entry point Use an approved business entry point that lets the customer begin the conversation. #### Use supported native interactions Present relevant choices through supported pickers or forms. Confirm the exact interaction scope with Bird. #### Connect your service team Plan registration, business review, routing, and the systems that own customer outcomes. ### Explore the supported product paths [Quick replies, structured lists and rich links ↗](/products/apple-messages/rich-messages) [Native forms and answer handling ↗](/products/apple-messages/forms) [Pass issuance and confirmed updates ↗](/products/apple-messages/wallet) [Apple Pay and merchant setup ↗](/products/apple-messages/payments) [Account authentication and action permissions ↗](/products/apple-messages/authentication) [AI preparation and staffed service ↗](/products/apple-messages/ai-conversations) [Compare providers for your service ↗](/products/apple-messages/compare) Confirm the channel, account and integration requirements for the experience you want to launch. GET STARTED ## Bring your service into Messages. [Start now](/dashboard/signup?returnTo=%2Fdashboard%2Fw%2Fapple-messages) [Talk to sales](/demo?product=apple-messages) 01 [Map the service ↗ Choose the customer task and the system that confirms it.](/products/apple-messages/getting-started) 02 [Prepare onboarding ↗ Work through the business and supported interaction requirements.](/docs/guides/apple-messages/api) 03 [Plan your rollout ↗ Bring registration, review, and team routing together.](/demo?product=apple-messages) ## Bring the customer journey into your build. Give your coding agent the business registration and launch guide. Read it as Markdown from your application or terminal, then plan the customer entry points, service team and connected systems. [Register and test your business ↗](/docs/guides/apple-messages/registration) [Move an existing integration ↗](/docs/guides/apple-messages/migrate) [Read the guide from your terminal ↗](/docs/cli/reference/docs-read) [Give your coding agent the docs ↗](/docs/ai/set-up-your-agent) **Node.js**: `Node.js · read guide Markdown` File: `guide.mts` Run: `npx tsx guide.mts` ```typescript const response = await fetch("https://bird.com/docs/guides/apple-messages/registration.md"); if (!response.ok) { throw new Error(`Guide request failed: ${response.status}`); } const guide = await response.text(); console.log(guide); ``` Examples: [TypeScript](/de-de/apple-messages-for-business.ts.md) · [Python](/de-de/apple-messages-for-business.py.md) · [CLI](/de-de/apple-messages-for-business.cli.md) THE COMPLETE BIRD PLATFORM ## Great service goes with the customer. Use Apple Messages for the service conversation, Email for the full confirmation, and SMS where a reminder is appropriate. Your application connects the same booking across those moments. Choose your experience: Clay workshop or Painting session. Clay workshop · Friday, 14:00, please. ### 01 Apple Messages Alex selects a workshop and requests a time. ILLUSTRATIVE CALL · FN–1042 AL Alex Lee Studio visits · Connected to Mia ### [02 Voice ↗](/voice) A service person can help when the request needs discussion. BOOKING FN–1042 Your studio visit. A sunlit studio courtyard Illustrative confirmed booking · Friday, 14:00 ### [03 Email ↗](/email-api) Your system confirms the reservation and sends the itinerary. BUILD YOUR BIRD SETUP ### A useful next connection. [WhatsApp · Continue the service ↗](/whatsapp) [Voice · When a person should call ↗](/voice) [Agent mailboxes · Keep the written follow-up ↗](/agent-mailboxes) [SMS · Make the reminder useful ↗](/sms-api) Carry the booking reference and the customer’s permissions into each channel. Your application and service team own the connected outcome. [Plan your complete Bird setup ↗](/demo?product=apple-messages) LEARN / BUILD / OPERATE ## Go further with Apple Messages. [FIELD GUIDE Prepare the business behind the conversation. A practical path through setup, implementation, and the choices that matter. Read the setup guide →](/products/apple-messages/getting-started) [01 Register your business Business review and the steps before launch. ↗](/docs/guides/apple-messages/registration) [02 Choose your entry points Help customers start the right conversation. ↗](/docs/guides/apple-messages/entry-points) [03 Design the service handoff Configure your team and application to continue the request. ↗](/docs/guides/apple-messages/ai-conversations) [04 Connect your systems Integration guidance for the customer experience. ↗](/docs/guides/apple-messages/api) [05 Apple Messages resources Choose a Start, Build, Diagnose, Migrate or Evaluate task. ↗](/apple-messages/resources) [06 Launch readiness Prepare a business, entry, device, application and team brief. ↗](/products/apple-messages/getting-started) [07 Native API Connect a supported picker reply to a separate business decision. ↗](/products/apple-messages/api) [08 Entry points Carry public-safe product context into the customer-opened conversation. ↗](/products/apple-messages/entry-points) [09 Appointments Choose a native time and confirm it from the booking record. ↗](/products/apple-messages/appointments) [10 Service journeys Join choices, connected actions and staffed recovery. ↗](/products/apple-messages/journeys) [11 Analytics Locate the step that loses a customer or business result. ↗](/products/apple-messages/analytics) [12 Invitations Check separate consent and entitlement before an invitation. ↗](/products/apple-messages/invitations) [13 Pricing Estimate outbound units and request current account terms. ↗](/products/apple-messages/pricing) APPLE MESSAGES / YOUR ROLLOUT ## Bring the service. We’ll help plan the connection. Talk to our sales team about your customer journey, supported interactions, and business onboarding. Build the rollout around the service you can deliver. [Start now](/dashboard/signup?returnTo=%2Fdashboard%2Fw%2Fapple-messages) [Talk to sales](/demo?product=apple-messages) [Plan Apple Messages with us ↗](/demo?product=apple-messages) YOUR APPLE MESSAGES SETUP A guided setup Business review and supported scope come first. Entry points Plan where customers will begin the conversation. The experience Confirm native interactions and connected business systems. Your team Scope routing, staffing, support, and rollout. ## Apple Messages, answered. ### Can I switch this on immediately? Apple Messages is available now. Create your workspace, complete Apple business registration and connect your provider. Apple’s Experience Review is required before launch. ### Who confirms a booking or order? Your business systems remain responsible for availability, payment outcomes, and order or appointment confirmation. The conversation gives customers a useful interface to those systems. ### Where should we start? Start with the customer service you want to offer, your approved business entry points, and the systems that will handle requests. Bird can help scope onboarding and the supported interaction before you build. ### How do I get started or speak to sales? Follow the setup path and speak to our team about your use case, migration and supported account scope. YOUR NEXT CONNECTION ## A familiar place for a better experience. [Start now](/dashboard/signup?returnTo=%2Fdashboard%2Fw%2Fapple-messages) [Talk to sales](/demo?product=apple-messages) [Plan your Apple Messages launch ↗](/guides/launch-apple-messages-for-business) ## Related resources - [What is Apple Messages for Business?](/explained/apple-messages/what-is-apple-messages-for-business) (answer) [Get an implementation brief](/learn/workspace?topic=apple-messages)